Results-driven campaign manager with expertise in SaaS, project management, and marketing. Skilled in driving successful B2B campaigns, lead generation, and seamless delivery. Proficient in MarTech tools like Salesforce and Marketo. Experienced in collaborating with cross-functional teams to ensure customer satisfaction. Strong communication, problem-solving, and attention to detail skills.
Hi, I’m
Anastasiya Chekmareva
Campaign/Project Manager
Summary
Overview
2
years of professional experience
Work History
IntegrateRemote, MA
Campaign Manager
08.2022 - 01.2023
Job overview
- Collaborated with clients to build and launch lead generation campaigns on time, error-free, and within budget
- Executed & delivered campaigns across US,UK and EMEA, making use of multiple ad channels with the help of external vendors and publishers
- Successfully managed and delivered 5+ campaigns at a time, resulting in a 49% increase in leads, and a 20% decrease in customer acquisition costs
- Acted as the primary point of contact for the client and provided performance or pacing monitoring
- Built integrations for real-time lead delivery
- Proactively quality checked and troubleshoot any delivery issues
- Partnered with CSM teams to ensure delivery of customer outcomes by tracking and analyzing metrics and reports
- Created and updated over 40 projects, campaigns, and assets in Workfront to track time, workflow, and project tasks
- Entrusted to manage 8 large, high-value campaigns with budgets ranging from $200K .
Wagner Hospitality ManagementBoston, MA
Operations Project Manager
08.2020 - 08.2022
Job overview
- Identified plans and resources required to meet project goals and objectives
- Developed and initiated projects, managed costs, and monitored performance
- Achieved project deadlines by coordinating with contractors to manage performance
- Coordinated project management activities for multiple development projects, including setting up meetings, collecting data from teams, and preparing meeting notes
- Established good relationships with various suppliers and vendors involved in the project
- Managed project according to approved budgets, coordinated procurement of furniture, fixtures and equipment
- Analyzed potential risks that could derail schedule or budget and determine how best to mitigate them.
Alpha Management CorpBoston, MA
Social Media Marketing Manager
08.2020 - 08.2022
Job overview
- Developed social media strategies and enhance presence on social media outlets, create campaigns that support company's key business objectives, communications strategies, and marketing programs
- Managed and maintained the company's social media presence, overseeing ongoing programs on platforms such as Facebook and Google My Business
- Ensured brand consistency and kept all social media channels up-to-date with adherence to brand standards
- Improved Google rating from 2.4 to 3.0 stars by consistently addressing and resolving customer issues
- Created Facebook Company Page, that reached 23,434 organic views and attracted over 400 new leads
- Prepared and launched brand new website for the company with organic traffic of 1,346/month (according to Semrush)
- Boosted organic traffic for the company website by 21%
- Successfully updated and managed content on the GMB (Google My Business) company page, resulting in over 25k views within the past year.
Education
TSPURussia
Bachelor of Arts from Marketing
09.2013 - 2017.05
University Overview
Skills
Hard Skills: Campaign Management, Campaign support, Project Coordination, Project Management, Demand Generation, PMP Certificate (in Progress), Google Ads, Content Syndication, B2B, SaaS Platform, CRM, SMM, Copywriting, SEO
undefinedTimeline
Campaign Manager
Integrate
08.2022 - 01.2023
Operations Project Manager
Wagner Hospitality Management
08.2020 - 08.2022
Social Media Marketing Manager
Alpha Management Corp
08.2020 - 08.2022
TSPU
Bachelor of Arts from Marketing
09.2013 - 2017.05