14
years of professional experience
Business Development Director with 14 years of combined experience, merging five years of customer experience (CX) in Michelin star hospitality and nine years in the healthcare space generating $ 20M in revenue growth for clinical laboratories and CMS ACOs with a Value-Based Care approach.
Work History
Director of Primary Care Development
3 Years 9 Months- Developed GTM strategy based on CMS ACO reports analysis-provider enrollment shot up 1,900% for the ACO REACH program for Central West and South West Florida.
- Collaborated with team members to evaluate CMS ACO performance reports, creating a competitive strategy that achieved a provider enrollment growth of 2,500% for the ACO REACH program in Florida.
- Scheduled and presented the ACO REACH model, both in person and virtually, to 50 practices and their providers within a 6-month period.
- Delivered the conversion of 15 PCPs, 19 providers and 4,500 Medicare lives achieving a 30% closing rate and generating $ 6.1M revenue.
- Collaborated with HCC coders, EMR specialists, medical directors and PHAs to onboard the 15 PCPs and their 19 providers in the ACO within a 3-month period.
Bilingual Account Executive
2 Years 7 Months- Developed relationships with PCPs, MSOs, IPAs and healthcare systems with a VBC approach that delivered 105% attainment for a $1.2M book of business in the Florida region.
- Oversaw the conversion of a Medical Group with 16 locations, resulting in a remarkable increase in accessions of 7,455%, which generated $500k in new revenue for Q3 and Q4 of 2022.
- Spearheaded 24 + EHR interface implementation projects that connected 80 providers across 40 different practices generating $1M in new sales revenue during 2021 - 2022.
- Met criteria for 2022 Gem Club: 216% new revenue growth and 104% book of business attainment.
- Quarterly quotas delivered during 2022: Q1 157%; Q2 101%; Q3 127% and Q4 400%.
Director of Business Development
3 Years 7 Months- Designed GTM strategy aimed at reaching ambulatory surgery centers for medical tourism to offer clinical lab services resulting in a 25% increase in revenue.
- Increased monthly cash flow by 86% within 12 months.
- Oversaw a $250,000 remodeling project for the clinical-technical and patient area with a Value-Based Care approach.
- Led interdisciplinary operational and clinical teams to streamline clinical lab processes that optimized the Vitros 5600 chemistry and immunoassay testing by 300% and produced positive patients outcomes.
- Negotiated contract prices with C-suite members of the largest account for the first time in five years, resulting in an 8% increase in gross revenue.
Private Event Manager - Bookkeeper
5 Years- Guided waitstaff during private events (corporate & social) for 25 to 100 guests while coordinating with the chef and sommelier that food and wine were being served in order to provide a Michelin star customer experience.
- Entered daily sales in Quickbooks and produced weekly financial reports (P&L) for leadership in order to keep track of the restaurant sales/financial performance.
Education
Master of Science - Healthcare Administration
Bachelor of Science - Business Administration
Skills
Fully Bilingual - Spanish/English
Systematic Forecast Preparation
Data-Driven Decision Making
Michelin Star Hospitality
Definitive Healthcare
Salesforce Analytics
Strategic Planning
Value-Based Care
Provider Sales
Management
Languages
Spanish
C2
Bilingual or Proficient
Timeline
Director of Primary Care Development
Vytalize Health ACO
01.2023 - CurrentRead More
Bilingual Account Executive
LabCorp
05.2020 - 12.2022Read More
Director of Business Development
Laboratorio Microanalisis Integral
01.2016 - 08.2019Read More
Private Event Manager - Bookkeeper
Sepia Restaurant - Michelin Star
01.2011 - 01.2016Read More
ICESI University
Master of Science from Healthcare Administration
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DePaul University
Bachelor of Science from Business Administration
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