Andrew Lopez III
Riverside,Ca
Summary
Dynamic leader with a proven track record at Doctor Genius, driving a 600% client acquisition increase through strategic GTM leadership and digital advertising optimization. Excelled in cross-functional collaboration and high-performance team building, fostering innovative solutions and achieving Premier Google Partnership status. Skilled in CRM software and analytics tools, adept at transforming data into actionable insights.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Chief AI Officer & Strategic Operating Officer
Doctor Genius
10.2015 - Current
- Crafted go-to-market strategies that drove a 600% increase in client acquisition, establishing Doctor Genius as a leader in healthcare marketing
- Oversaw ad budgets exceeding $5 million annually, optimizing expenditures to support 150% revenue growth, reaching $8.4 million by Q2 2023
- Led cross-functional projects across product, engineering, and sales teams, creating innovative digital advertising solutions for both B2B and B2C clients
- Built and developed a skilled 25-member team, including Google AdWords-certified marketers, enhancing digital ad capabilities and maximizing return on investment
Co-Founder/Chief Strategist
Dental Genius/Dentalseosites
10.2009 - 10.2015
- Pioneered market penetration strategies for the Dental Genius brand, establishing it as a market leader
- Achieved Google Partnership and Premier Partnership Status, enhancing brand credibility and market reach
- Trained and managed a team of 25 employees to become Google AdWords certified, strengthening the company's digital marketing capabilities
Education
Salesforce Ranger -
Salesforce Trailhead
01.2018
Associate of Arts -
University of Phoenix Online
Skills
- Strategic GTM and Sales Leadership
- Digital Advertising Optimization and Analytics
- Team Building and High-Performance Leadership
- Cross-Functional Collaboration and Project Execution
- Data-Driven Decision-Making and Metrics Reporting
- Proficient in Microsoft Office Suite
- Proficient in CRM software
- Proficient in digital analytics tools
Certification
- Growth Hackers Certified - AI for Digital Marketing
- Google Analytics Certified, 01/2014
- AI-powered Google Performance Max Ads Certified
- Google AdWords Partner, 01/2014
- Yext Business Data Certified, 01/2014
- MCSE, A+, CNA, Cisco, Computer Education Institute, 01/2001, Gained technical expertise to support marketing technology integrations and operations.
Accomplishments
- Spearheaded market entry strategies that expanded Doctor Genius' market share by 15% across new regional markets.
- Earned Google Partner and Premier Partnership status, contributing to a 35% boost in customer acquisition.
- Increased client engagement by 300% through customized digital campaigns and strategic partnerships with industry leaders.
Timeline
Chief AI Officer & Strategic Operating Officer
Doctor Genius
10.2015 - Current
Co-Founder/Chief Strategist
Dental Genius/Dentalseosites
10.2009 - 10.2015
- Growth Hackers Certified - AI for Digital Marketing
- Google Analytics Certified, 01/2014
- AI-powered Google Performance Max Ads Certified
- Google AdWords Partner, 01/2014
- Yext Business Data Certified, 01/2014
- MCSE, A+, CNA, Cisco, Computer Education Institute, 01/2001, Gained technical expertise to support marketing technology integrations and operations.
Salesforce Ranger -
Salesforce Trailhead
Associate of Arts -
University of Phoenix Online
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