Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Professional Awards
Generic

Angela Johnson

Metro Detroit,Michigan

Summary

Dynamic and results-oriented leader with extensive experience in driving omnichannel marketing solutions and operations for Fortune 100 clients across diverse sectors, including retail, automotive, insurance, and healthcare. Committed to delivering exceptional results and fostering positive experiences for customers and stakeholders that consistently surpass growth objectives. Passionate about spearheading transformational initiatives and uniting teams around a shared vision, leveraging strategic insight and hands-on expertise to implement impactful solutions that enhance organizational performance. Equipped with strong problem-solving skills, a proactive learning mindset, and excellent communication abilities, ready to embrace new challenges and contribute to team success with unwavering dedication and enthusiasm.

Overview

34
34
years of professional experience
1
1
Certification

Work History

EVP – DIRECT CLIENTS AND DATA SERVICES PRACTICE

WPP - Data and Technology Division
New York, NY
02.2024 - Current
  • Revenue Achievement – strategic planning and revenue development, including product direction, market expansion strategies, operational improvements and product development.
  • Customer Satisfaction – oversee operations of sales and services, and provide executive governance over product delivery, the roadmap, and representing the voice of the customer to foster satisfied customers.
  • P&L Management – ensure revenue/profit targets are set and achieved across all sales and account leadership teams.
  • Sales Consulting - I work effectively in fast-paced environments to enable agency and direct channel sales growth, which requires working independently and collaboratively in across teams, as well as excellent written and verbal communication skills.

CHIEF DELIVERY OFFICER

Choreograph, a WPP Company
New York, NY
05.2021 - 02.2024
  • In this role I built a global product and service delivery organization from the ground up for product support and solutions delivery to WPP Media clients.
  • Scope included support of the direct and agency channel clients, client solution onboarding and enablement and global tech support.
  • Delivery and Support organization design, staffing and oversight.
  • Maturation of Product Technical Support, using AI tools to improve user response times and resource utilization metrics.
  • Expansion of our Enablement practice with online training and certifications, and self-service tools to support 100+ products.
  • Implemented a Business Measurement practice to improve service levels and KPIs. Analyzed data trends to inform decision-making and optimize resource allocation.
  • Program oversight for large-scale product / platform cloud transformations to modernize legacy systems and products.
  • Oversaw budget management for projects, ensuring adherence to financial guidelines and constraints.

CHIEF CLIENT OFFICER

Wunderman Thompson Data, a WPP Company
Detroit, MI
09.2019 - 04.2021
  • Managed the P&L for our Enterprise Platform Division, a $50M revenue unit.
  • Focus areas included remediation of client satisfaction and delivery maturity to increase retention, revenue growth and profit.
  • Improved all customer NPS scores while improving profit an average of 153% across accounts – addressed talent and delivery gaps, formalized the PMO and project governance, renegotiated scope, service levels and pricing.
  • Formalized account planning and redesigned comp plan to motivate growth.
  • Enhanced the sales model through alignment of SMEs and dedicated account management.

SENIOR VICE PRESIDENT, CLIENT SERVICES

Knowledge Based Marketing Group, a WPP Company
06.2015 - 09.2019
  • Developed and executed strategic initiatives to drive business growth, resulting in higher revenues and market share expansion.
  • Provided leadership of the account management practice focused on turning around a portfolio of stagnant and dissatisfied clients, as well as establishing a presence in the automotive vertical.
  • Increased revenue by 7% in the first year and significantly improved net promoter scores.
  • Led a data consulting and acquisition practice which led to significant wins throughout our automotive practice.
  • Directed cross-functional teams in delivering integrated marketing solutions tailored to client needs.
  • Mentored junior executives, enhancing team capabilities in strategic planning and execution.
  • Conducted high-level presentations to executive leadership, articulating vision and strategic direction for growth initiatives.

VICE PRESIDENT, ACCOUNT MANAGEMENT AND PMO LEADER

ChannelNet
Dearborn, MI
01.2014 - 06.2015
  • Lead revenue growth in client engagements and supported new logo sales, as was responsible for on-time delivery of implementations and ongoing customer success.
  • Directed strategic initiatives to enhance client engagement and retention through innovative digital solutions.
  • Upsold new revenue into RouteOne, Ally Bank, Hunter Douglas, BMW Financial and Fiserv.
  • Supported acquisition of new logos Toyota Financial, Chase Auto Financial and Mercedes Benz Financial, including contract development and account onboarding.
  • Rebuilt the PMO including talent acquisition and new financial controls.
  • Stabilized delivery operations and client satisfaction through a new operations model and improved project management processes.

GROUP EXECUTIVE, CLIENT SERVICES

Acxiom Corporation
Downers Grove, IL
01.2004 - 01.2014
  • Owned the relationship and operations of Acxiom’s 2nd largest account, General Motors.
  • Led account growth from $6MM/year to $45MM/year and maintained profit margins that exceeded targets.
  • Co-led team in achieving CMMi Level 3 certification (process maturity and repeatability standards).
  • Led a team of 200+ global employees that provided account mgt., technical consulting, development services (100k hours per year), database and campaign operations, digital services and addressable advertising solutions, and real-time lead qualification.
  • Led planning and execution of a 38-country B2B marketing campaign and provided business development support for our High-Tech client industry.
  • Global multi-channel marketing services and data company

CLIENT RELATIONSHIP LEADER, GENERAL MOTORS

Acxiom Corporation
Downers Grove, IL
01.2000 - 01.2004
  • Owned the relationship and operations of Acxiom’s 2nd largest account, General Motors.
  • Developed and executed strategic initiatives to drive business growth, resulting in higher revenues and profit, and expansion of our services across the General Motors enterprise.
  • Analyzed market trends to inform strategic planning and decision-making for client engagements.
  • Applied strong leadership talents and problem-solving skills to maintain team efficiency and ensure SLA and KPI metrics were achieved.
  • Managed budgets and resources, ensuring optimal allocation towards achieving organizational and client objectives.

SOLUTIONS DELIVERY TEAM LEADER, INSURANCE AND FINANCIAL SERVICES

Acxiom Corporation
Little Rock, AR
01.1995 - 01.2000
  • Led cross-functional teams to enhance project delivery efficiency and quality.
  • Built and maintained strong client relationships, leading to repeat business and referrals.
  • Developed strategic plans to optimize resource allocation and operational workflows.
  • Implemented training programs that improved team performance and productivity.
  • Oversaw project timelines, ensuring alignment with corporate objectives and stakeholder expectations.
  • Fostered a collaborative team environment that encouraged innovation and problem-solving.
  • Mentored junior staff, enhancing their skills and integrating them into team dynamics.
  • Coordinated with multiple departments to facilitate communication and streamline operations.
  • Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.

DATA ANALYST AND ACCESS CONSULTANT

Acxiom Corporation
Conway, AR
01.1992 - 01.1995
  • Managed large-scale databases to ensure timely access to critical information for key stakeholders.
  • Led initiatives to streamline data workflows, reducing delivery timelines and improving profit.
  • Collaborated with cross-functional teams to enhance data collection processes and improve accuracy.
  • Conducted comprehensive data quality assessments to ensure integrity of deliverables.
  • Produced monthly reports using advanced Excel spreadsheet functions.
  • Utilized data visualization tools to effectively communicate business insights.
  • Implemented robust control measures to improve analytical and marketing output reliability.

Education

Digital Photography Certificate -

Cornell University, College of Architecture, Art and Planning

Interdisciplinary Studies Major -

University of Arkansas, Little Rock
Little Rock

Skills

  • Leadership
  • Enterprise program governance
  • Executive relationship management
  • Organic growth and consultative selling
  • Organizational planning and development
  • Operations management
  • Mar Tech and Ad Tech solution knowledge
  • CRM and CDP software knowledge
  • Consumer data product knowledge
  • Adobe Creative Cloud tools
  • Teamwork and collaboration in complex, matrixed organizations

Certification

Certified in the Birkman Method

Languages

French
Limited Working

Timeline

EVP – DIRECT CLIENTS AND DATA SERVICES PRACTICE

WPP - Data and Technology Division
02.2024 - Current

CHIEF DELIVERY OFFICER

Choreograph, a WPP Company
05.2021 - 02.2024

CHIEF CLIENT OFFICER

Wunderman Thompson Data, a WPP Company
09.2019 - 04.2021

SENIOR VICE PRESIDENT, CLIENT SERVICES

Knowledge Based Marketing Group, a WPP Company
06.2015 - 09.2019

VICE PRESIDENT, ACCOUNT MANAGEMENT AND PMO LEADER

ChannelNet
01.2014 - 06.2015

GROUP EXECUTIVE, CLIENT SERVICES

Acxiom Corporation
01.2004 - 01.2014

CLIENT RELATIONSHIP LEADER, GENERAL MOTORS

Acxiom Corporation
01.2000 - 01.2004

SOLUTIONS DELIVERY TEAM LEADER, INSURANCE AND FINANCIAL SERVICES

Acxiom Corporation
01.1995 - 01.2000

DATA ANALYST AND ACCESS CONSULTANT

Acxiom Corporation
01.1992 - 01.1995

Digital Photography Certificate -

Cornell University, College of Architecture, Art and Planning

Interdisciplinary Studies Major -

University of Arkansas, Little Rock

Professional Awards

  • General Motors Supplier Leadership Award, 2012
  • Wunderman 'Inspire' conference final pitch winner, 2018
  • Acxiom Corporate Excellence Award, 1997
  • Acxiom Executive of the Year, 2004
  • Acxiom 100% Club for Sales, 2003, 2004, 2011, 2012