Angela Wirth
Lafayette,CO
Summary
Sales and service professional qualified by a wide range of experience and very knowledgeable about the tourism and hotel industry. Team oriented as well as independent with a dedication to accomplishing set goals. Extremely self-motivated with excellent account management and organizational skills while being highly adaptable with a friendly and easy-going disposition.
Overview
10
10
years of professional experience
Work History
National Group Sales Manager
Breckenridge Tourism Office
04.2018 - 04.2021
- Implemented and managed sales initiatives, lead generation, qualification, and conversion of leads within assigned territory
- Created Annual Sales plan, goals, and budget - managed expenses while identifying and pursuing opportunities to grow business
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Used CRM (Salesforce) to maintain and manage shared client records
- Coordinated promotional events, trade shows, client events, and site tours to develop interest and brand awareness which lead to an increase in leads and conversion
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Used critical thinking to break down problems, evaluate solutions and make decisions
- Mentored junior staff members and provided ongoing training, enhancing their skills and boosting team performance.
- Demonstrated leadership skills in managing projects from concept to completion.
- Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
- Managed a diverse portfolio of clients across multiple industries, demonstrating adaptability and expertise in various sectors.
Group Sales Coordinator
Boulder Convention and Visitors Bureau
08.2015 - 04.2018
- Developed and maintained a comprehensive understanding of all products, services and competitors to enhance sales capabilities
- Supported and completed administrative tasks to help sales managers achieve individual goals
- Forged strategic partnerships with local businesses and organizations to expand reach within the community
- Represented Boulder at various meetings and events industry trade shows and networking opportunities
- Planned and executed all client events, sales missions and site tours to increase brand awareness and increase leads
- Researched and prospected a large list of meeting and event planners to generate additional RFPs for local hotel and event venues
- Built rapport and developed long-lasting relationships with clients and local partners
- Managed the CRM (Simpleview) including importing and updating current lists, building reports, cleaning the database to keep detailed records of sales and client information to maintain top-notch service and track metrics effectively
- Project manager for Group Sales Advertising being the liaison between the graphic designer, advertising partners and the CVB team to ensure we met all deadlines and obtained results
Sales/Services Manager
Breckenridge Tourism Office
03.2011 - 03.2015
- Qualified leads and worked with clients from first meeting to close of sale
- Partnered and maintained relationships with a variety of venues and clients
- More than tripled and brought in over two million dollars in revenue annually
- Helped create, plan, and execute the annual Breckenridge Bridal Bash
- Conducted the Quarterly Wedding Professionals Networking Meeting/Event
- CRM (Salesforce) Administrator
- Resolved problems with high-profile customers to maintain relationships and increase returning groups.
- Supported colleagues prior to and during FAM trips, Clients Events, and Sales Missions
- Represented BTO at Leisure and Consumer Trade Shows
- Connected with upcoming conference groups to offer assistance and act as a liaison between town and client
- Created itineraries for tour ops, media, and clients in town.
- Collaborated with marketing department to develop promotional materials that effectively showcased products and serviices offered.
Education
Human Development and Family Studies
Indiana University
Skills
- Sales Reporting
- Customer Service
- Budgeting and Expenditures
- Client Base Retention
- Sales Tracking
- Salesforce Software
- CRM proficiency
- Systems and software expertise
- Networking Events
- Relationship Building
- Pre-sales support
- CVENT
- Destination Sales
- Event Management
- Account Management
- Client Relations
Professional Development
- Destinations International Sales Academy I and II
- Udemy Course: Become a Product Manager
Timeline
National Group Sales Manager
Breckenridge Tourism Office
04.2018 - 04.2021
Group Sales Coordinator
Boulder Convention and Visitors Bureau
08.2015 - 04.2018
Sales/Services Manager
Breckenridge Tourism Office
03.2011 - 03.2015
Human Development and Family Studies
Indiana University
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