ANGELA BUSÀ
San Francisco,CA
Summary
Patient and HCP communications leader with 25 years of experience in oncology, rare disease, and virology, specializing in patient engagement, education, and advocacy. Deep expertise in pharmaceutical communications, clinical research, and regulatory processes, with a passion for empowering patients and caregivers through strategic storytelling and support programs. Former co-founder of an oncology-focused CRO and long-standing advocate for pediatric neuro-oncology and breast cancer initiatives. Committed to improving patient outcomes through education, access, and advocacy.
Overview
25
25
years of professional experience
Work History
Senior Vice President, Client Lead
Inizio Evoke
10.2024 - Current
- Lead patient and HCP engagement strategies across virology portfolio
- Develop P2P initiatives to improve HCP and patient education and adherence
- Ensure regulatory compliance,working with medical and legal teams
- Identify opportunities to improve business process flows and productivity.
- Deliver exceptional customer service by implementing best practices and fostering a culture of accountability within the organization.
Senior Vice President, Managing Director
Ogilvy Health
01.2020 - 12.2020
- Led the medical education team for Merck's PD vaccine franchise, focusing on HCP and patient education
- Developed disease awareness and patient engagement initiatives across multiple therapeutic areas
Advisory Council Member (Pro Bono)
Pediatric Neuro-Oncology Consortium, UCSF
01.2018 - 12.2020
- Provided strategic guidance on patient education and communication for pediatric brain tumor patients and caregivers
- Collaborated with physicians, researchers, and patient advocates to enhance outreach and support
- Stayed informed about emerging trends affecting local governance by attending relevant conferences and workshops.
Chief Commercial Officer & Co-Founder
Highline Sciences (Acquired by Tempus)
01.2018 - 12.2020
- Led patient engagement and advocacy strategies within oncology and rare disease clinical trials
- Partnered with biotech companies to enhance patient recruitment and retention efforts
- Ensured ethical and transparent patient communications in line with regulatory requirements
- Led cross-functional teams to successfully execute high-impact business development projects.
- Negotiated key partnerships with external stakeholders, fostering collaboration and driving mutual success.
- Streamlined internal processes, improving operational efficiency and reducing costs.
- Crafted compelling value propositions for products and services, capturing new customers in competitive markets.
Various Leadership Roles in Healthcare Communications
(Ogilvy Health, Giant Creative Strategy, FCB Health, BSSP, Euro RSCG, Sudler & Hennessey)
01.2000 - 12.2020
- Developed patient advocacy and disease awareness campaigns for major pharmaceutical brands
- Partnered with advocacy organizations to amplify patient voices and improve education
- Led cross-functional teams in creating accessible and compliant patient materials
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Passionate about learning and committed to continual improvement.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
Education
Master of Science - Economics
La Sapienza University
Rome, ItalyDigital Marketing Strategy Certificate
Harvard Business School
07-2024
Skills
- Patient & Caregiver Advocacy
- Patient Engagement & Support Programs
- Healthcare Communications & Education
- Clinical Research & Regulatory Insights
- Oncology & Rare Disease Expertise
- Strategic Partnerships & Stakeholder Engagement
- Omnichannel Content Strategy
- Policy & Access Communications
Timeline
Senior Vice President, Client Lead
Inizio Evoke
10.2024 - Current
Senior Vice President, Managing Director
Ogilvy Health
01.2020 - 12.2020
Advisory Council Member (Pro Bono)
Pediatric Neuro-Oncology Consortium, UCSF
01.2018 - 12.2020
Chief Commercial Officer & Co-Founder
Highline Sciences (Acquired by Tempus)
01.2018 - 12.2020
Various Leadership Roles in Healthcare Communications
(Ogilvy Health, Giant Creative Strategy, FCB Health, BSSP, Euro RSCG, Sudler & Hennessey)
01.2000 - 12.2020
Master of Science - Economics
La Sapienza University
Digital Marketing Strategy Certificate
Harvard Business School
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