Anthony Gelsomino
Provincetown,USA
Summary
Senior creative and marketing executive with decades of experience building globally recognized entertainment brands, live events, and cultural moments. Three‑time Emmy Award–winning leader known for elevating destination experiences through bold storytelling, talent‑driven promotion, and world‑class creative execution. Extensive background collaborating with A‑list talent, managing large teams and multi‑million‑dollar budgets, and creating campaigns that turn properties, franchises, and events into cultural destinations.
Overview
15
15
years of professional experience
Work History
VP/Creative Director
MTV, Paramount Plus
01.2015 - 08.2025
- Directed strategic planning efforts that enabled the organization to achieve its short-term goals while positioning itself for long-term success.
- Revamped existing processes to streamline operations while increasing efficiency.
- Provided leadership in developing corporate vision, mission, values, and culture.
Creative Director
CAUSE + EFFECT Creative Studio
01.2013 - 01.2015
- Directing, Writing and pitching all creative for creative teams.
- Interfacing with clients during production.
- Act as liaison between all clients and Company.
- Work closely with Executive Producer and Chief Creative Officer to ensure quality control consistent with Company's standards.
- Actively solicit, develop and produce new business for Company.
- Review all projects before routing to client to confirm all business goals and comments are met.
- Establish and maintain relationships with clients, freelance artists and vendors.
- Develop and maintain schedules and budgets for all assigned post-production projects.
VP, Creative Director
Nickelodeon, Nick Movies
01.2011 - 01.2013
- Lead an in-house creative production team to service Ad Sales with spots for all major motion picture studios including Fox, Universal, Sony and Paramount Pictures.
- Oversee creative for all live action on air promotions including show launches, special events, and packaged programming.
- Manage an annual multi-million dollar budget.
- Manage all aspects of creative work from Art Direction, Graphics, Editorial, and Production Management.
- Executed a creative vision for Network Image Campaigns including Kid's Choice Awards.
- Oversee a staff of over 40 Producers, Writers and PAs.
Education
BA - Theatre Arts and Art Communication
ROLLINS COLLEGE
FloridaSkills
Entertainment & destination marketing
Live events & experiential programming
Brand strategy & cultural storytelling
Creative leadership & team building
Talent collaboration & talent relations
Integrated marketing campaigns
Executive‑level stakeholder management
Budget ownership & operational oversight
A-LIST TALENT COLABS
- Anne Hathaway, Beyoncé, Ben Stiller, Cameron Diaz, Christina Ricci, Dwayne Johnson, Harrison Ford, Johnny Depp, Justin Timberlake, Kristen Wiig, LL Cool J, Madonna, Melissa McCarthy, Michael C Hall, Nicki Minaj, Paris Hilton, Rihanna, Robert Downey Jr, RuPaul, Sarah Michelle Gellar, Sofie Thatcher, Sylvester Stallone, Uma Thurman
Timeline
VP/Creative Director
MTV, Paramount Plus
01.2015 - 08.2025
Creative Director
CAUSE + EFFECT Creative Studio
01.2013 - 01.2015
VP, Creative Director
Nickelodeon, Nick Movies
01.2011 - 01.2013
BA - Theatre Arts and Art Communication
ROLLINS COLLEGE
AWARDS
2 X Creative Arts Emmy Award Winner (VH1/MTV's RuPaul's Drag Race), Creative Arts Emmy Award Winner (Nickelodeon's Kids' Choice Awards)