April Andrada
Summary
Fashion Designer known for exquisitely designed collections and expertise in the complete product creation life cycle. Committed to innovation, functionality, and high-quality products. Strong experience in private label design and developments. Excels in leading multifunctional teams executing growth through design and merchandising platforms
Overview
27
27
years of professional experience
Work History
Head of Design and Fit
Fantasy Lingerie
Vancouver , WA
08.2013 - 09.2024
- Developed and managed design strategies to ensure consistent delivery of high-quality products.
- Collaborated with cross-functional teams to define user experience requirements and develop designs that met those needs.
- Reviewed competitor's products to gain insights into industry trends and customer preferences.
- Met with clients to establish ideas, goals and guidelines for design team.
- Conferred with creative art department heads to discuss client requirements and coordinate creative activities.
- Developed collections that meet seasonal trends and customer needs.
- Managed a team of fashion designers, providing guidance and feedback on projects.
- Reviewed fabric swatches, trims, prints, and colors for upcoming collections.
- Attended trade shows and industry events to stay up-to-date on trends in the fashion industry.
- Generated new concepts for apparel lines based on market research results.
Senior Designer
Dynashapeintima
Alha , CA
05.2011 - 08.2013
- Developed collections that meet seasonal trends and customer needs.
- Led team meetings to discuss design ideas and progress.
- Managed a team of fashion designers, providing guidance and feedback on projects.
- Reviewed fabric swatches, trims, prints, and colors for upcoming collections.
- Attended trade shows and industry events to stay up-to-date on trends in the fashion industry.
Senior Designer
Candid Intimates
Reseda , CA
12.2009 - 05.2011
- Provided creative direction and design guidance to junior designers in the team.
- Collaborated with team members on all aspects of the design process from concept to production.
- Worked closely with pattern makers to ensure accuracy in garment construction.
- Monitored production schedules to ensure timely delivery of finished goods.
- Organized fabric swatches, patterns, trim samples and color palettes in preparation for presentations.
Product Development
Parisa Lingerie / A Che Swim
Northridge , CA
01.2008 - 12.2008
- Collaborated with cross-functional teams to identify customer needs and develop innovative solutions.
- Created detailed project plans for each stage of the product development cycle.
- Managed daily operations of the product development team, including assigning tasks and monitoring progress.
Senior Designer
FAM Brands
Commerce , CA
01.2007 - 12.2007
- Provided creative direction and design guidance to junior designers in the team.
- Developed sketches of garments and accessories, selecting fabrics, colors and trims.
- Attended trade shows to present new designs and gain insight into industry trends.
- Coordinated photo shoots of finished products for catalogs and websites.
- Managed relationships with vendors to secure materials needed for production runs.
- Created new designs and iterations during marketing strategy sessions.
Designer
DG Brands DREAMGIRL
Vernon , CA
01.2007 - 11.2007
- Developed collections that meet seasonal trends and customer needs.
- Analyzed sales data to identify areas of improvement.
- Led team meetings to discuss design ideas and progress.
- Attended trade shows and industry events to stay up-to-date on trends in the fashion industry.
- Established relationships with vendors to source fabrics and other materials for designs.
- Organized fittings with models to ensure accuracy of garment fit and construction.
- Created trend boards showcasing color palettes, textures, silhouettes., for upcoming collections.
Senior Designer
LFP Apparel HUSTLER CLOTHING
Chatsworth , CA
01.2006 - 12.2006
- Provided creative direction and design guidance to junior designers in the team.
- Developed, designed and presented compelling visual communications for projects.
- Collaborated with other departments such as marketing and engineering to develop innovative solutions.
- Assisted in developing style guides for branding purposes.
- Created designs for seasonal collections, researching trends and fabrics to inform design decisions.
Product Development
Felina / Jezebel Lingerie
Chatsworth , CA
01.1998 - 12.2006
- Created product development plans and strategies, determined project scope and objectives, identified resources needed to meet deadlines.
- Presented new product concepts to senior management for approval.
- Created designs for fashion collections, including sketches and technical drawings.
- Assisted the lead designer in creating mood boards and fabric swatches.
- Attended fittings to ensure garments were constructed correctly.
- Evaluated fabrics and trims to determine suitability for design concepts.
- Developed color palettes that complemented each collection's theme.
- Analyzed industry trends and incorporated them into designs where appropriate.
Education
Associate of Arts - Fashion Design
Fashion Institute of Design And Merchandising
Los Angeles, CASkills
- Product line development
- Technical sketches
- Quality Assurance
- Production Oversight
- Vendor Relations
- Fashion sketching
- Textile knowledge
- Sourcing trimmings
- Adobe Illustrator
- Adobe Photoshop
- Sales and marketing
Timeline
Head of Design and Fit
Fantasy Lingerie
08.2013 - 09.2024
Senior Designer
Dynashapeintima
05.2011 - 08.2013
Senior Designer
Candid Intimates
12.2009 - 05.2011
Product Development
Parisa Lingerie / A Che Swim
01.2008 - 12.2008
Senior Designer
FAM Brands
01.2007 - 12.2007
Designer
DG Brands DREAMGIRL
01.2007 - 11.2007
Senior Designer
LFP Apparel HUSTLER CLOTHING
01.2006 - 12.2006
Product Development
Felina / Jezebel Lingerie
01.1998 - 12.2006
Associate of Arts - Fashion Design
Fashion Institute of Design And Merchandising
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