Summary
Overview
Work History
Education
Affiliations
Timeline
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April Healey

Shelburne Falls,MA

Summary

Results-driven Sales Manager bringing over 21 years of experience in product development, promotion and optimization in the mortgage and real estate industry. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting and merchandising strategies to accomplish promotional goals. Demonstrated success in building networks and supporting branding objectives.

Overview

11
11
years of professional experience

Work History

Mortgage Business Development and Sales

Norwich Commercial Group
South Deerfield, MA
08.2020 - Current
  • Reported regularly on progress towards meeting sales objectives.
  • Developed and significantly grew assigned territory 60% within first year.
  • Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
  • Identified new business opportunities and evaluated their potential for success.
  • Participated actively in networking events to build relationships with potential customers.
  • Created presentations for prospective customers outlining product features and benefits.
  • Maintained up-to-date knowledge of industry trends, changes in regulations and competitor activity to stay ahead of the competition.
  • Ensured compliance with applicable laws governing professional conduct within the business development sector.
  • Collaborated with marketing teams on campaigns designed to promote products and services.
  • Developed partnerships with key industry players that could help grow the organization's presence in a particular sector or region.
  • Organized events such as trade shows, conferences, seminars to generate leads for business development activities.
  • Gained market share in new sales performance through assertive team training.
  • Met with sales and marketing departments to create unique products to drive profitability and champion brand.
  • Managed customer relationships to ensure satisfaction and retention of existing accounts.
  • Coached, developed, provided training and motivated team to achieve revenue goals and promote best practices.
  • Conducted research on competitors' products, services, pricing and marketing strategies.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Approached customers and engaged in conversation through use of effective interpersonal and people skills.
  • Recognized by management for providing exceptional customer service.

Affiliate of the Year

Realtor Association of Pioneer Valley
Springfield, MA
01.2021 - 12.2021

Mortgage Loan Originator

Greenfield/Northampton Cooperative Bank
Greenfield, MA
10.2015 - 08.2020
  • Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
  • Established effective working relationships with all departments involved in order fulfillment process.
  • Ensured compliance with applicable laws governing professional conduct within the business development sector.
  • Participated actively in networking events to build relationships with potential customers.
  • Maintained up-to-date knowledge of industry trends, changes in regulations and competitor activity to stay ahead of the competition.
  • Developed plans to drive brand awareness through various channels.
  • Created presentations for prospective customers outlining product features and benefits.
  • Organized events such as trade shows, conferences, seminars. to generate leads for business development activities.
  • Enhanced sales volume through skilled support to both new and inactive customers.
  • Monitored customer complaints regarding product quality or service issues; provided reports of findings to senior management.

President

Franklin County Rotary
Greenfield, MA
07.2018 - 07.2019

Mortgage Loan Originator

United Bank
Glastonbury, CT
05.2014 - 10.2015

Mortgage Loan Originator

Bank of America
West Springfield, MA
08.2012 - 05.2014

Education

Bachelor of Science - Culinary Science

The Art Institute of Atlanta
Atlanta, GA
05-1998

Affiliations

  • Travel
  • Ballet and Tap dancing
  • Golf
  • Ski
  • Cycling
  • Motorcycling
  • Garden

Timeline

Affiliate of the Year

Realtor Association of Pioneer Valley
01.2021 - 12.2021

Mortgage Business Development and Sales

Norwich Commercial Group
08.2020 - Current

President

Franklin County Rotary
07.2018 - 07.2019

Mortgage Loan Originator

Greenfield/Northampton Cooperative Bank
10.2015 - 08.2020

Mortgage Loan Originator

United Bank
05.2014 - 10.2015

Mortgage Loan Originator

Bank of America
08.2012 - 05.2014

Bachelor of Science - Culinary Science

The Art Institute of Atlanta
April Healey