APRIL KLEIN
Sophisticated Grace Photography
Midlothian
15
years of professional experience
Results-oriented Business Manager with expertise in business development and marketing strategy. Increased membership at F45 Training through targeted campaigns and improved customer service. Built a successful photography business from the ground up, relying heavily on word-of-mouth referrals. Managed teams at F45 and Sophisticated Grace Photography, overseeing operations and fostering strong client relationships.
Work History
BUSINESS MANAGER / FITNESS INSTRUCTOR
3 Years 11 Months- Manage daily operations of an F45 Training studio, overseeing scheduling, staffing, and member services
- Develop and implement marketing strategies to increase membership and revenue
- Directed marketing strategies, increasing brand awareness and customer engagement.
- Create engaging content for social media platforms to promote studio events, challenges, and classes
- Lead F45 Training classes designed to help members achieve their fitness goals and maintain a healthy lifestyle
- Analyzed financial data and developed budgets, contributing to studio profitability
- Trained and mentored staff, ensuring exceptional customer service and a positive studio environment
- Coordinated community outreach efforts and partnerships, enhancing brand visibility and engagement
- Coordinate community outreach efforts and partnerships to enhance brand visibility and engagement
- Implement systems and procedures to streamline studio operations and improve efficiency.
- Implemented process improvements to enhance operational workflows., resulting in increased operational effectiveness.
- Led marketing initiatives to boost brand recognition., increasing brand awareness and customer engagement.
- Fostered an environment focused on ongoing operational enhancements., encouraging innovation and efficiency.
- Developed and maintained key client relationships, ensuring high levels of customer satisfaction.
- Led talent acquisition and development efforts, building high-performing team.
- Oversaw customer interactions to ensure satisfaction at all touchpoints. with close eye on team interactions, touchpoints and methods of engagement.
- Developed schedules to optimize employee coverage for operations. with focus on maintaining optimal employee coverage for business needs.
- Built strong, resilient team by identifying and onboarding highly qualified candidates for key positions.
- Defined objectives for team to enhance accountability and focus. and objectives for team members and helped each achieve goals.
BUSINESS OWNER/LEAD PHOTOGRAPHER
14 Years 10 Months- Developed and implemented strategies that increased wedding bookings from 10 to 70 per year
- Specialized in wedding photography, serving 50+ couples annually
- Negotiated, planned, developed, and managed 70 weddings a year while still maintaining every other aspect of business
- Built a six-figure business 95% primarily on word of mouth advertising and referrals
- Negotiated, planned, developed, and managed 70 weddings a year while still maintaining every other aspect of the business
- Oversaw day-to-day activities to facilitate business operations.
- Negotiate and approve contracts with suppliers and distributors
- Resolved customer complaints in a timely manner while maintaining professionalism.
FITNESS INSTRUCTOR
1 Year- Led fitness classes designed to help members achieve their health objectives. designed to help members reach their fitness goals and maintain a healthy lifestyle
- Organized and coordinated class schedules across various locations to meet member needs. different classes at various locations
- Led group fitness classes aligned with member goals and class programming standards.
- Instructed members on proper exercise form, technique, and equipment usage.
- Monitored participant safety and corrected movements to reduce injury risk.
Education
BACHELOR'S DEGREE - Business Communication
Skills
Sales and marketing
Team project development
Team collaboration
Business administration
Staff scheduling
Team organization
Revenue Growth
Sales strategies
Organization of team members
Team collaboration
Customer loyalty
Staff Engagement
Accomplishments
- Supervised team of 20+ staff members
- Documented and resolved membership issues which led to a 25% studio member retention.
- Built a six figure photography brand by completing social media marketing, exceling in customer relationships, and navigated scheduling for myself and a team with accuracy and efficiency.
- Published multiple times in multiple publications through my work in the wedding industry
Interests
Enjoy participating in hyrox for overall physical and mental well-being.
I enjoy helping others and giving back to the community.
Pilates
Gym Workouts
Fundraising Events
Reading
Volunteering
Timeline
BUSINESS MANAGER / FITNESS INSTRUCTOR
F45 Training
12.2022 - CurrentRead More
FITNESS INSTRUCTOR
LA Fitness
01.2018 - 01.2019Read More
BUSINESS OWNER/LEAD PHOTOGRAPHER
Sophisticated Grace Photography
01.2012 - CurrentRead More
University of Wisconsin-River Falls
BACHELOR'S DEGREE from Business Communication
Read More
PAID CAREGIVER TO MY MEDICALLY COMPLEX CHILD
- Primary caregiver to my medically complex child for 17+ years
- Handled all scheduling and management of appointments and/or surgeries
- Managed meetings with her medical providers, as well as her school
- Advocated for the best possible care whenever needed
- Went to extra classes to communicate effectively not only with my daughter but also her specialists/teachers
- Consistently adapted schedules, lifestyles, routines to better serve my daughter