Summary
Overview
Work History
Education
Skills
Personal Information
Timeline
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April Lipscomb

April Lipscomb

Wake Forest,NC

Summary

Sales professional with a proven track record of exceeding revenue targets and driving district-level partnerships in education. Skilled in consultative selling, territory growth, and building long-term client relationships. Known for delivering measurable literacy outcomes and consistently outperforming sales and renewal goals. Proven track record of ranking among top performers through data-driven strategy, disciplined pipeline management, and a relationship-first approach.

Overview

28
28
years of professional experience

Work History

Account Executive

Lexia Learning (Cambium Learning Group)
Concord, MA
03.2023 - Current
  • Promoted from Account Manager to Account Executive (Dec 2025)
  • Closed $3.5M+ revenue (2026 YTD) - on track to over achieve 2026 quota
  • Generated $1.6M+ revenue in 2025 with 135% renewal rate
  • Delivered $1.9M in 2024 sales, exceeding revenue targets
  • Closed $1.7M in 2023, driving strong territory performance
  • Achieved 103%+ renewal rates (2023-2024); ranked #5 companywide (2024)
  • Lead full sales cycle: discovery, proposal, negotiation, and close
  • Execute strategic territory plans to exceed quota and expand accounts
  • Doubled sales growth within six months through strategic territory management
  • Converted prospects into long-term clients using a consultative sales approach
  • Expanded territory footprint and exceeded sales targets
  • Delivered consultative solutions to improve literacy outcomes across multiple grade levels, aligning instruction to district goals
  • Established trusted-advisor relationships with administrators and faculty, fostering adoption of instructional strategies and initiatives
  • Led small group and 1:1 instruction using Science of Reading practices to accelerate student growth

Literacy Specialist

Wake County Public Schools
Rolesville, NC
01.2018 - 01.2023
  • Led small group and 1:1 instruction using Science of Reading practices to accelerate student growth
  • Targeted individualized interventions
  • Analyzed student performance data to inform curriculum decisions and
  • Implemented educational strategies and initiatives to enhance teaching practices
  • Grade Grades, aligning instruction to district goals
  • Built trusted-advisor relationships with administrators and faculty, driving
  • Adoption of strategies and initiatives

Territory Sales Manager

SNAP Diagnostics
Vernon Hills, IL
01.2017 - 01.2018
  • Doubled sales growth within six months through strategic territory
    management
  • Converted prospects into long-term clients through consultative sales approach
  • Developed and implemented strategic sales plans to enhance market penetration and customer engagement.
  • Converted prospects into long-term clients using consultative sales approach
  • Developed and implemented strategic sales plans to drive market penetration and boost customer engagement.

Independent Sales Growth & Customer Success Manager

Isagenix International
Raleigh-Durham, NC, USA
01.2014 - 01.2016
  • Managed sales cycle and customer lifecycle from prospecting to onboarding, renewal, and expansion to ensure seamless transitions and sustained engagement
  • Grew and retained portfolio of accounts through consultative selling and relationship management, fostering long-term partnerships and loyalty
  • Enhanced customer retention strategies through personalized communication and support initiatives.
  • Enhanced customer retention strategies through personalized communication and targeted support initiatives to strengthen client relationships

Teacher

Wake County Public Schools
Wake Forest, NC
01.2008 - 01.2013
  • Developed and implemented engaging lesson plans aligned with state standards.
  • Implemented differentiated instruction techniques to meet diverse learning needs and foster student success.
  • Fostered a positive classroom environment promoting student participation and collaboration.
  • Integrated technology into lessons to enhance learning experiences and student engagement.

Teacher

Mooresville City Schools
Mooresville, NC, USA
06.1998 - 01.2003

Second Grade Teacher

  • Developed and implemented engaging lesson plans aligned with state standards.
  • Assessed student progress through regular evaluations and tailored instructional strategies.
  • Collaborated with colleagues to develop interdisciplinary projects that encourage critical thinking.

Education

Reading K-12 Licensure -

North Carolina DPI
NC
01-2013

Bachelor of Education - Elementary Education

Marshall University
Huntington, WV
05-1998

Skills

  • Sales Strategy & Business Development
  • Client Relationship Management
  • Consultative Selling & Negotiation
  • Territory Growth & Expansion
  • Proposal & Contract Negotiation
  • Salesforce & Workday
  • Data-Driven Decision Making
  • Portfolio & Lifecycle Management

Personal Information

Title: Sales Account Executive

Timeline

Account Executive

Lexia Learning (Cambium Learning Group)
03.2023 - Current

Literacy Specialist

Wake County Public Schools
01.2018 - 01.2023

Territory Sales Manager

SNAP Diagnostics
01.2017 - 01.2018

Independent Sales Growth & Customer Success Manager

Isagenix International
01.2014 - 01.2016

Teacher

Wake County Public Schools
01.2008 - 01.2013

Teacher

Mooresville City Schools
06.1998 - 01.2003

Reading K-12 Licensure -

North Carolina DPI

Bachelor of Education - Elementary Education

Marshall University