Ariella Ramkissoon
New York,New York
Summary
Marketing professional with experience executing integrated marketing initiatives across regional and international markets. Strong interpersonal and relationship-building skills with a people-first approach to brand development. Proven success in event marketing, public relations, and stakeholder engagement, including securing sponsorships and delivering high-impact campaigns.
Overview
16
16
years of professional experience
Work History
Project Manager- Implementation of KIG One Intranet
KPMG Islands Group
Trinidad and Tobago
01.2022 - 06.2023
- Updated One Intranet platform for twelve member firms, ensuring content relevance and accuracy.
- Consolidated twelve intranet platforms into one on SharePoint Online for KPMG Islands Group.
- Aligned information with KIG business needs by collaborating with department heads.
Senior Associate, Markets
KPMG in CARICOM
Trinidad and Tobago
10.2018 - 06.2023
- Managed proposal development process for client-facing teams, ensuring compliance with international marketing standards.
- Developed internal and external communications for staff, stakeholders, and public.
- Authored articles for intranet, websites, press releases, advertorials, magazines, and brochures.
- Ensured alignment with firm strategic objectives by collaborating with departments on special projects.
- Enhanced KPMG brand awareness across regional markets.
- Updated and managed KPMG social media pages to engage audiences effectively.
- Coordinated with media buyers, advertising agencies, and printers to execute marketing initiatives effectively.
- Planned and executed internal and external events, including virtual webinars, to engage clients and staff.
Marketing and Event Co-ordinator
KPMG in Trinidad and Tobago
06.2016 - 09.2018
- Coordinated events, meetings, and trade shows by organizing logistics and managing schedules to ensure seamless execution.
- Developed and managed project plans for diverse marketing and event activities.
- Updated and managed social media pages to increase engagement and strengthen online presence.
- Assisted in collating marketing materials to support promotional efforts.
- Maintained email lists for effective internal and external communications.
- Provided administrative support to marketing and event teams.
- Achieved organizational goals by taking ownership of new requests.
- Maintained records of press coverage to evaluate media impact and inform future marketing strategies.
Public Relations Officer
Trinidad Ultimate Ninja Warrior
06.2016 - 04.2017
- Planned and executed preliminaries and finals for inaugural Trinidad Ultimate Ninja Warrior event.
- Coordinated official press launch, effectively managing media inquiries to enhance competition coverage.
- Facilitated communication with media outlets to ensure timely event updates.
- Appeared on major talk shows, increasing event visibility and fostering community engagement.
- Hosted and emceed both preliminaries and finals, ensuring smooth proceedings.
- Conducted pre- and post-event interviews with participants to gather insights.
- Secured $250,000 in sponsorship from diverse companies, significantly supporting event initiatives.
Public Relations Officer
Evolving TecKnologies and Enterprise Development Company
08.2013 - 05.2016
- Wrote and published articles for Intranet, websites, press releases, and magazines to enhance visibility and reach diverse audiences.
- Developed internal and external communications to inform and engage staff, stakeholders, and the general public.
- Planned, coordinated, and executed internal and external events to foster community engagement and strengthen relationships.
- Supported Senior Communications Officer in rebranding campaigns across media platforms.
- Managed content on SharePoint 2010 for Intranet administration.
- Facilitated Intranet Committee meetings to boost team engagement.
- Liaised with tenants during stakeholder meetings to implement new initiatives.
- Assisted Unit Head with market research and tenant liaison for real estate assets.
Office Manager
CDR Publishers Limited
02.2009 - 12.2010
- Oversaw daily operations, streamlining processes to enhance organizational efficiency.
- Ensured customer service deliverables consistently met high standards of satisfaction.
- Coordinated transitions within CDR's Supply Chain Management, facilitating improved workflow.
- Executed strategic sales initiatives to drive revenue growth.
Public Relations Assistant
NALIS
06.2007 - 06.2008
- Conducted public opinion surveys to identify and address client concerns and interests.
- Supported promotional strategies for NALIS awareness campaign, increasing public engagement across Trinidad and Tobago.
- Developed new publications for libraries nationwide, improving accessibility for diverse communities.
Education
MBA - International Marketing And Brand Management
Anglia Ruskin University
Cambridge11-2024
Bachelor of Arts - English Language and English Literature, Education
University of the West Indies
Trinidad01.2009
Skills
- Interpersonal communication
- Microsoft Office Suite
- CRM systems
- Desktop publishing
- Project management tools
- Event coordination
- Public speaking
References
Upon request
Certificates And Education
- Executive Presence on Video Calls
- Nano tips for using Microsoft Office
- Public Speaking Foundations
- The Eight Essential People Skills for Project Management
- Project Management Simplified
Timeline
Project Manager- Implementation of KIG One Intranet
KPMG Islands Group
01.2022 - 06.2023
Senior Associate, Markets
KPMG in CARICOM
10.2018 - 06.2023
Public Relations Officer
Trinidad Ultimate Ninja Warrior
06.2016 - 04.2017
Marketing and Event Co-ordinator
KPMG in Trinidad and Tobago
06.2016 - 09.2018
Public Relations Officer
Evolving TecKnologies and Enterprise Development Company
08.2013 - 05.2016
Office Manager
CDR Publishers Limited
02.2009 - 12.2010
Public Relations Assistant
NALIS
06.2007 - 06.2008
MBA - International Marketing And Brand Management
Anglia Ruskin University
Bachelor of Arts - English Language and English Literature, Education
University of the West Indies