Arya Aframian
Thousand Oaks,CA
Summary
Strategically driven proffesional with an exceptional track record of propelling renowned brands, businesses, and high-profile personalities to the forefront of their industries. With a commitment to excellence, I have consistently delivered groundbreaking campaigns, amplified brand presence, and generated substantial ROI.
Overview
10
10
years of professional experience
Work History
Director of Marketing
Elyse Walker
Los Angeles, CA
02.2020 - Current
- Maintained company confidence and protected business operations by keeping sensitive information confidential.
- Tackled and addressed top-level, high-priority issues with professional administrative discretion.
- Participated in communication with other administrative team members, human resources and finance department on special projects and events.
- Reduction in customer acquisition costs and an increase in customer retention, effectively maximizing ROI.
- Cultivated strong partnerships with external agencies, photographers, and videographers to execute high-quality brand campaigns, resulting in industry recognition and prestigious awards.
- Led the creation and curation of captivating content, including visually stunning imagery, compelling product descriptions, and engaging storytelling, resulting in an increase in website sessions and in time spent on site.
- Successfully managed cross-functional collaborations with the design, buying, and merchandising teams, ensuring cohesive brand messaging and consistent visual identity across all marketing channels.
- Executed updated marketing plans to increase branding exposure, customer traffic and sales.
- Developed and implemented highly successful influencer marketing campaigns, collaborating with prominent industry figures and celebrities, driving significant revenue growth.
VP
Testing Olive Marketing
Los Angeles, CA
01.2016 - 07.2021
- Ran celebrity events for Balt Getty, Cardi B, Tyga, Kanye West, etc.
- Created and provided marketing material to meet business needs.
- Organized development and implementation of diverse marketing videos, social media posts and blogs.
- Utilized full range of marketing tactics and tools to drive lead conversion and quality across multiple channels.
- Managed social media platforms and utilized metrics to increase engagement and campaign performance.
Global Marketing Director
U-Me inc
Los Angeles, CA
01.2015 - 12.2018
- Raised $300k for app development.
- Coordinated marketing campaigns, monitoring accuracy, execution and follow-up.
- Tracked results for marketing initiatives and developed dashboards to share with stakeholders.
- Presented competitive analysis and industry trends to drive decision-making.
- Organized events to establish community relationships and maximize marketing strategies.
- Coordinated marketing campaigns and channels to drive awareness, traffic and conversion.
- Managed social media platforms and utilized metrics to increase engagement and campaign performance.
- Networked with industry leaders and investigated partnerships to increase opportunities.
Education
Bachelor of Science - Business Marketing
CAL STATE UNIVERSITY NORTHRIDGE – SCHOOL OF BUSINESS
Skills
- Trend Forecasting
- Data Analysis and Insights
- Crisis Management and Reputation Building
- Integrated Marketing Campaigns
- Project Management
- Social Media Marketing
- Creative Content Development
- Influencer Marketing
- Digital Advertising
- Market Research and Consumer Insights
- Brand Partnerships and Sponsorships
- Brand Strategy Development
- International Marketing
- Brand Performance Tracking
- Presentation and Communication
Timeline
Director of Marketing
Elyse Walker
02.2020 - Current
VP
Testing Olive Marketing
01.2016 - 07.2021
Global Marketing Director
U-Me inc
01.2015 - 12.2018
Bachelor of Science - Business Marketing
CAL STATE UNIVERSITY NORTHRIDGE – SCHOOL OF BUSINESS
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