Reliable and highly productive professional with seven years of experience in the health and wellness industry. Proven ability to manage projects from ideation to completion, ensuring timely delivery, and successful launches. Expertise in creating and promoting health-focused products that meet market demands. Driven Product Marketing Manager demonstrating innovative and strategic tact with a drive for increasing product visibility through marketing expertise. Aiming to apply expertise in brand visibility and product performance to perpetuate company growth and development.
Overview
9
9
years of professional experience
Work History
Product Marketing Manager (APAC & EU)
Young Living Essential Oils
Lehi, Utah
06.2021 - Current
Developed product positioning and messaging for target markets.
Conducted market research to identify customer needs and trends.
Managed product launches from concept to execution across channels.
Analyzed product performance data to refine marketing strategies.
Led cross-functional teams to develop new product concepts and prototypes.
Managed product lifecycle from ideation through launch and post-launch analysis.
Coordinated with suppliers to source materials and negotiate pricing agreements.
Facilitated brainstorming sessions to generate innovative product ideas and solutions.
Ensured compliance with industry standards and regulatory requirements throughout development.
Analyzed competitor products to inform strategic decision-making for new offerings.
Established timelines for each phase of product development process.
Project Management for high-stake priority projects.
Specialized in the APAC and EU regions
New market opening.
Delivered high-demand products within stringent deadlines.
Coordinated efforts across teams to accelerate project timelines.
Implemented strategies that fostered efficient product development and execution.
Process improvement and development.
Indirect Loan Funder
Canyon View Credit Union
Salt Lake City, Utah
08.2019 - 03.2021
Reviewed loan applications for compliance with credit union policies.
Coordinated with underwriters to ensure timely loan approvals.
Processed funding requests through internal systems efficiently.
Managed relationships with external vendors involved in the funding process.
Events Team Coordinator
Young Living Essential Oils
Lehi, Utah
06.2016 - 07.2019
Coordinated logistics for events, ensuring seamless execution and participant satisfaction.
Collaborated with vendors to secure necessary materials and services for events.
Managed event registration processes, providing customer support to attendees.
Collaborated with marketing team to create promotional materials for upcoming events.
Education
High School Diploma - High School
American Fork High School
2016
International Business Management
Salt Lake Community College
Salt Lake City, UT
Skills
Market research
Regulatory compliance knowledge (APAC and EU)
Project management
Process improvement
Product lifecycle
Product development
Supplier/vendor negotiation and relationship
Marketing localization
High-stakes project management
Product positioning
Product lifecycle management
Digital marketing
Brand development
Corporate communications
Accomplishments
Japanese AP Student award winner 2015
Student association VP candidate in 2019 at Salt Lake Community College.
Executive Director Research & Analytical Sciences at D. Gary Young Research Institute, Young Living Essential OilsExecutive Director Research & Analytical Sciences at D. Gary Young Research Institute, Young Living Essential Oils