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Ashley Ocampo
Torrance
Summary
Sales and account management professional with 9+ years of experience driving growth within the consumer goods industry. Proven success developing national retail partnerships, expanding key accounts, and opening new business opportunities across off-price, value, and specialty retail channels. Skilled at leveraging strong buyer relationships, identifying growth opportunities, and collaborating cross-functionally to deliver solutions that strengthen customer partnerships and drive long-term business success.
Overview
9
9
years of professional experience
Work History
Corporate Sales Manager
Lexi Brands, LLC
Torrance, CA
06.2024 - Current
- Leveraged established industry relationships to secure new retail partnerships including Ross Stores, Ollie's Bargain Outlet, Forman Mills, DSD Distributor, and multiple closeout and liquidation accounts, expanding market presence within the off-price channel.
- Established Ross Stores as a key account and expanded distribution across three buying departments through strategic relationship management, product presentations, and category development initiatives.
- Partnered directly with retail buyers to develop customer-exclusive programs, seasonal assortments, and custom products aligned with merchandising strategies and market demand.
- Served as the primary liaison between customers and internal teams, coordinating product development, inventory planning, pricing, and execution to support successful account growth and program launches.
- Identified and pursued new business opportunities within the off-price and value retail channels through strategic prospecting, relationship development, and industry networking.
- Managed a portfolio of national and regional retail accounts, strengthening customer relationships through proactive communication, issue resolution, and consultative sales support.
National Key Account Manager
Jobar International, Inc.
Torrance, CA
05.2020 - 02.2024
- Owned and expanded a $4M+ portfolio of 20+ national retail accounts, driving 20% revenue growth through strategic relationship management, assortment planning, and account development initiatives.
- Strengthened partnerships with key retail buyers by identifying business needs, presenting tailored product solutions, and executing growth strategies aligned with customer objectives.
- Increased revenue within existing accounts by 55% through whitespace analysis, category expansion, and new product placement opportunities.
- Generated new business opportunities and secured 11 new accounts within 4 years through targeted prospecting, relationship development, and pipeline management.
- Led quarterly business reviews, sales presentations, and assortment strategy meetings with decision-makers to strengthen partnerships and uncover growth opportunities.
Client Relationship Manager
Ernest Packaging Solutions
Commerce, CA
08.2019 - 02.2020
- Managed and developed a B2B sales territory across Los Angeles and Orange County, conducting 8–15 daily client visits and prospecting calls to drive new business acquisition and strengthen customer partnerships.
- Built and maintained a book of business through strategic prospecting, relationship management, needs analysis, and customized packaging solutions tailored to client operations.
- Led in-person product demonstrations and solution presentations at client sites, engaging stakeholders at all levels.
Sales and Marketing Coordinator
Jobar International, Inc.
Torrance, CA
01.2017 - 01.2019
- Developed and executed promotional campaigns using email marketing platforms, crafting targeted content and tracking performance metrics to support product launches and seasonal promotions.
- Planned, created, and scheduled content across multiple social media platforms for three in-house brands, using a marketing calendar tool to drive engagement and brand consistency.
- Produced Amazon A+ Content and optimized product listings across online marketplaces, enhancing product visibility, conversion rates, and brand storytelling.
- Maintained up-to-date sales and marketing presentation materials, supported customer communication, and provided administrative support to streamline team operations and client interactions.
- Consumer Products Distributor, Housewares and Specialty
Education
Bachelor of Science - Marketing
California State University, Dominguez Hills
Carson2016
Skills
- National Account Management
- Strategic Account Growth
- New Account Acquisition
- Business Development
- Business Strategy & Category Development
- Sales Presentations
- Relationship Building
- Forecasting & Demand Planning
- Cross-Functional Collaboration
- Consultative Sales
- Trade Show Presence and Representation
- Consumer Goods Sales
Timeline
Corporate Sales Manager
Lexi Brands, LLC
06.2024 - Current
National Key Account Manager
Jobar International, Inc.
05.2020 - 02.2024
Client Relationship Manager
Ernest Packaging Solutions
08.2019 - 02.2020
Sales and Marketing Coordinator
Jobar International, Inc.
01.2017 - 01.2019
Bachelor of Science - Marketing
California State University, Dominguez Hills
TRADE SHOW EXPERIENCE
- Ambiente - Frankfurt, Germany
- The Inspired Home Show - Chicago, IL
- ASD Market Week - Las Vegas, NV
- The Closeout Show - Las Vegas, NV
SYSTEMS & SOFTWARE
- Microsoft Dynamics 365 (ERP)
- Zoho CRM
- Shopify
- Microsoft Excel
- Microsoft Office Suite (Outlook, PowerPoint, Word)
- Microsoft Teams
- Zoom
- Slack
- Dropbox
- Google Workspace (Sheets, Docs, Slides, Drive)
- Canva