Hi, I’m
Ashley Phillips
Carbondale,IL
Summary
Although born in the USA, parents moved to Austria at age 8, where I initially attended Austrian public school. It was at this time that I'd learned fluent German; along with the time living in Vienna until age 19. In 2007, I'd moved to the States to obtain more work experience, with years of prior work experiences by then. Having worked up into retail management in 2012, I'd learned about visual merchandising; knowing it would be a perfect fit for me. During this time attended Santa Fe College in Gainesville Florida studying linguistics. There, I was also fortunate to be a member of the oldest fine arts association in the US (GFAA)
According to Forbes, 91% of consumers prefer visuals, as opposed to written advertisement.
I enjoy seeing our world in a beautiful, yet interesting way; striving to create a more unique approach in aesthetics. Within the first two weeks of taking over home decor department, sales raised by 17% This was a huge catalyst into creating my artistic dreams into a career.
Overview
2
years of professional experience
1
Certification
Work History
Jewelry Display
Visual Merchandiser
08.2021 - Current
Job overview
- Researched current trends in visual merchandising to create modern and attractive displays.
- Proposed new ideas and concepts to enhance merchandise displays.
- Developed innovative approaches to store layout to optimize customer flow and optimize sales potential.
- Arranged consistent shelves, bins, and racks at [Number] locations by following established planograms.
- Used props and lighting to enhance appearance and visibility of displays.
- Organized store merchandise racks by size, style, and color.
- Analyzed sales data and customer feedback to develop creative solutions to improve customer experience.
- Managed aesthetically pleasing displays to showcase company products and increase sales.
- Utilized paper, fabric and props to create displays.
- Collaborated with store managers to determine best placement for merchandise displays.
- Developed themes, props and lighting for merchandise displays.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Developed cost-effective solutions for store displays to keep costs low and maximize profitability
- Enhanced overall store appearance by applying careful consideration to product and display locations.
Education
International Christian School of Vienna Vienna, Austria
High School Diploma
University Overview
- Awarded [Award Name] Creative writer of the year
- Various art awards
- "Congeniality award"
- Study Abroad: [Location]Vienna, Austria [Subject] Linguistics
- Extracurricular Activities: [Activity] Theatre
- Pianist
- Bi-lingual German/English
- Theatre Makeup art
- Wedding make-up/hair
- School yearbook cover designer for DVD and books for 2 years
Santa Fe CollegeGainesville, FL
Associate of Arts from Linguistics
2015
University Overview
- Awarded [Award Name] 1st place winner 48 Hour film competition 2 years in a row Director of “Green Light“ and “Forest of the Damned” Makeup/set design, along with editing/special effects
Skills
- Window Displays
- Product Knowledge
- In-Store Event Display Management
- Seasonal Promotions
- Overstock Strategy
- Corporate Visual Objectives
- Vendor Management
- Folding Clothes
- Sales Strategies
- Visual Supervision
- Sales Expertise
- Cash Counting
- Brand Presentation
- Employee Coaching
- Product Placement
Certification
TIPS certified
Dance/Gymnastics
I started ballet/tap/gymnastics soon after adoption at age six. The move to Europe put a halt to my lessons, but I've always maintained the passion for singing, music and dance, being involved in any way possible. This goes for costume making/stage makeup/podcasts/set creating as well. For the time being, I dance at home about an hour a day for recreational purposes.
Languages
German
Full Professional
Timeline
Visual Merchandiser
Jewelry Display
08.2021 - Current
International Christian School of Vienna
High School Diploma
Santa Fe College
Associate of Arts from Linguistics
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