Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
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Ashley Wild

La Marque,TX

Summary

Dynamic Senior Key Account Manager with a proven track record at Cedar Fair, driving a 10% revenue increase through strategic partnerships and contract negotiations. Expert in B2B sales and data analysis, leveraging cross-functional collaboration to enhance customer engagement and optimize ticketing systems. Committed to delivering exceptional results and fostering strong relationships.

Overview

16
16
years of professional experience
1
1
Certification

Work History

Senior Key Account Manager

Cedar Fair/Six Flags
Galveston , Texas
10.2022 - 12.2024
  • Managed a portfolio of military and third-party ticket broker accounts totaling $26 million across all Cedar Fair park locations.
  • Achieved a 10% increase in revenue growth over two years by strengthening partnerships, optimizing sales strategies, and enhancing customer engagement.
  • Negotiated contracts, terms, and pricing with partners to maximize profitability while maintaining high satisfaction and retention.
  • Collaborated with brand and marketing teams to develop targeted promotional content, and drive ticket sales across diverse markets.
  • Conducted market research and data analysis to identify new sales opportunities, and optimize account performance.
  • Delivered performance reports and industry insights to guide strategic planning and enhance partner relationships.

Sales Ticket Program and Product Support

Cedar Fair
Galveston , Texas
09.2019 - 10.2022
  • Contracted and managed all third-party ticket brokers to optimize sales channels for Schlitterbahn parks.
  • Collaborated with third-party ticket brokers to streamline sales processes and improve customer satisfaction.
  • Conducted thorough evaluations of systems and products to maintain high standards of security, performance, and accuracy.
  • Developed comprehensive training materials to enhance understanding of system functionalities, products, and services.
  • Reported on data insights to optimize product functionality and operational strategies.
  • Managed diverse administrative and customer service functions to support ticket program operations.

Corporate Sales Coordinator

Schlitterbahn Waterpark & Resort
Galveston , Texas
08.2018 - 09.2019
  • Cultivated new corporate partnerships and supported B2B sales efforts through lead generation, outreach, and relationship management.
  • Coordinated travel, presentations, and logistics for the sales team, ensuring seamless execution of events and meetings.
  • Maintained accurate sales records, audited group accounts, and processed third-party broker contracts to ensure billing and data integrity.
  • Collaborated with finance, marketing, and operations to align sales initiatives with strategic business goals.
  • Created and distributed marketing materials for events and trade shows, while delivering first-level IT support for the ticket system.
  • Analyzed market trends, developed sales forecasts, and presented reports to leadership and internal stakeholders to inform corporate strategy.

Sales and Marketing Administrator

Schlitterbahn Galveston Island Waterpark
Galveston , Texas
09.2008 - 08.2018
  • Delivered prompt, professional customer support via phone and email, ensuring timely issue resolution, and strong guest satisfaction.
  • Maintained detailed records and financial accuracy by managing order processing, invoice tracking, and Excel-based reporting.
  • Supported marketing initiatives by coordinating promotion events, updating website content, and creating brochures and flyers.
  • Streamlined administrative workflows by organizing documentation systems, preparing meeting materials, and scheduling company functions.
  • Collaborated with all external vendors and internal departments to execute advertising campaigns and training events.
  • Composed reports, conducted market research, and provided general office and IT support to enhance departmental efficiency.

Education

High School Diploma -

Fossil Ridge High School
Fort Worth, TX
05-2001

Some College (No Degree) -

Blinn College
Brenham, TX

Skills

  • B2B Sales and Account Management
  • Military and Third-Party Partnerships
  • Contract Negotiations & Administration
  • CRM Tools & Data Analysis
  • Cross-Functional Collaboration
  • Ticketing Systems & IT Support
  • Strategic Planning & Forecasting
  • Marketing Campaign Coordination

Certification

  • 7 Steps of Selling Certification

Accomplishments

  • Top Sales Performer 2023
  • Schlitterbahn Cornerstone award winner 2018
  • Winner of Cedar Fair purpose award 2021

Timeline

Senior Key Account Manager

Cedar Fair/Six Flags
10.2022 - 12.2024

Sales Ticket Program and Product Support

Cedar Fair
09.2019 - 10.2022

Corporate Sales Coordinator

Schlitterbahn Waterpark & Resort
08.2018 - 09.2019

Sales and Marketing Administrator

Schlitterbahn Galveston Island Waterpark
09.2008 - 08.2018

High School Diploma -

Fossil Ridge High School

Some College (No Degree) -

Blinn College