Atara Romero-Wilson
Summary
Passionate and professional Representative leads outreach efforts, strategic direction and day-to-day function management. Proven talent at building relationships and influencing others to gain support and commitment. Excellent presentation and communication skills and comfort working in fast-paced environment.
Overview
2
2
years of professional experience
Work History
Strategic Partnerships Representative
Universal Music Group - 1824
09.2022 - Current
- Build relationships and pitch artist opportunities to local lifestyle brands, organizations, influencers, media outlets, communities and regional colleges.
- Plan various events such as interviews, workshops or conferences related to company interests and artist support.
- Develop and execute marketing campaigns that create meaningful connections between UMG artists/brands and current & potential fans.
Creative Director
Models Of The Mecca – Howard University
10.2022 - Current
- Supervise a cross-functional team of graphic designers, stylists, photographers/videographers, and models in the strategic development of messaging and deliverables
- Conduct brainstorming sessions with creative team, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner.
- Created original concepts, art direction, and designs for multimedia projects.
Social media Manager
ONYX Mental Health Family – Howard University
08.2022 - 03.2023
- Work diligently with marketing professionals to develop social media marketing campaigns
- Researching social media trends and informing executive management of changes that are relevant to the company’s marketing activities.
Digital Marketing & Commerce Intern
Universal Music Group
06.2022 - 08.2022
- Identify media trends and insights that can be used to optimize online performance
- Monitor and report performance of all digital marketing strategies
- Submit media content for playlisting on major social media platforms.
Education
Bachelor of Fine Arts - Musical Theatre
Howard University
05.2024
Skills
- Excel, Word, Powerpoint
- Graphic Designer
- Video Editor
- Proficient with Digital Audio Workspace
- Time Management
- Event Coordination & Management
- Expense Reporting
- Strategic Direction
Timeline
Creative Director
Models Of The Mecca – Howard University
10.2022 - Current
Strategic Partnerships Representative
Universal Music Group - 1824
09.2022 - Current
Social media Manager
ONYX Mental Health Family – Howard University
08.2022 - 03.2023
Digital Marketing & Commerce Intern
Universal Music Group
06.2022 - 08.2022
Bachelor of Fine Arts - Musical Theatre
Howard University
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