Summary
Overview
Work History
Education
Skills
Timeline
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Ayanna Johnson

Media And Social Marketing Manager
Houston,TX

Summary

Forward-thinking Marketing and Social Media Manager experienced working with cross-functional teams to achieve marketing and brand development goals. Expert in traditional and innovative online platforms, content creation and audience engagement techniques. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.

Overview

8
8
years of professional experience

Work History

Marketing and Social Media Manager

Cromeens Law Firm
Houston, TX
01.2022 - Current
  • Increased user base by promoting brand awareness and launching key marketing efforts.
  • Strategically planned, implemented and monitored client's social media content and campaigns using complex editorial calendar.
  • Utilized project management tools such as Asana for to implement and effective processes for team
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
  • Prepared or edited organizational publications such as employee newsletters or stockholder reports for internal or external audiences.

Freelance Public Relations Consultant

Iconic Reflections
Houston, TX
02.2018 - Current
  • Collaborate with cross-functional digital marketing teams to execute client brand and messaging through various social media channels.
  • Managed service projects from start to finish by finding partners, making detailed plans and executive projects.
  • Developed brand media relations strategies that bolstered community awareness and knowledge.
  • Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging competitor research.
  • Increased revenues and supported business goals by developing public relations strategies and campaigns.


Technical Support Specialist

Apple
Houston, TX
02.2019 - 06.2021
  • Resolved diverse range of technical issues across multiple systems and applications for customers and end-users across various time zones.
  • Provided technical support by resolving inquiries by phone, e-mail, and web consistent with department and team service levels and goals.
  • Patiently walked individuals through basic troubleshooting tasks.
  • Analyzed issues to identify troubleshooting methods needed for quick remediation.
  • Assisted customers in identifying issues and explained solutions to restore service and functionality.

Education

Bachelor of Science - Public Relations

University of Houston
Houston, TX
05.2001 -

Skills

    Social Media Management

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Timeline

Marketing and Social Media Manager

Cromeens Law Firm
01.2022 - Current

Technical Support Specialist

Apple
02.2019 - 06.2021

Freelance Public Relations Consultant

Iconic Reflections
02.2018 - Current

Bachelor of Science - Public Relations

University of Houston
05.2001 -
Ayanna JohnsonMedia And Social Marketing Manager