Summary
Overview
Work History
Education
Skills
Timeline
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Micheal Packard

Houston

Summary

I have many skills & I have experience with social media strategy development, content creation, and analytics. I use innovative approaches to improve online engagement and brand visibility. I have a record of leveraging data-driven insights to optimize campaigns and achieve business goals.

Knowledgeable with a strong background in managing and optimizing social media platforms. With a proven track record of creating engaging content and driving brand awareness. Tons of expertise in social media strategy and analytics. I am a dynamic individual with hands-on experience in many areas with a talent for navigating challenges. I have strong problem-solving skills and special approach to taking on tasks. I very adaptable, creative, and goal oriented person . Committed to making meaningful contributions and advancing my company's goals as well as others.

I'm also a tech-savvy innovator, emerging technologies and passion for continuous improvement & communication. Skilled in many areas being self educated. I've had several mentors, attended many masterminds, and have read many books. I believe over the years, I have made many technological enhancements and have implemented effective solutions. I have written a few books and methods on how to solve problems and enhance productivity.

I am Micheal Packard.

Overview

9
9
years of professional experience

Work History

Marketing and Social Media Manager

Freelance-Writers- Marketer
05.2022 - Current
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Optimized posting schedules based on platform-specific analytics to maximize content visibility.
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
  • Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
  • Researched latest market trends and analyzed data to develop public relations strategies and tactics.
  • Increased brand awareness through development and implementation of successful public relations campaigns.
  • Cultivated strong corporate image and identity with clear branding.
  • Utilized analytics tools to track performance, adjusting strategies to maximize effectiveness.
  • Monitored social media trends to keep brand's content relevant and engaging.
  • Enhanced brand reputation with targeted crisis management strategy on social media.
  • Streamlined content creation process, allowing for more frequent and impactful posts.
  • Implemented content calendar to ensure timely and organized posting across all channels.
  • Crafted compelling copy for social media ads, driving increased website traffic.
  • Curated diverse range of content, from informative blog posts to engaging videos, to cater to different audience preferences.
  • Boosted brand visibility by creating and executing innovative social media campaigns.
  • Conducted market research to tailor content to target audience preferences, significantly increasing reach.
  • Managed multiple social media platforms, ensuring consistent and impactful brand messaging.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Increased brand awareness by developing and implementing effective social media strategies.

Forklift Operator

DAIKIN TECHNOLOGY
02.2024 - 12.2024
  • Safely loaded and unloaded trucks using appropriate forklift attachments, reducing the risk of accidents or injuries.
  • Kept warehouse clean and organized by removing debris and returning unused pallets to designated areas.
  • Improved warehouse efficiency by skillfully operating forklifts to move, locate, and stack materials.
  • Wrapped pallets in plastic wrap
  • Transported goods between warehouse locations according to shipment and storage needs.
  • Operated forklift in compliance with OSHA guidelines and organizational policies.
  • Operated equipment safely and efficiently to prevent damage to items and avoid injuries.
  • Unloaded and stacked materials by raising and lowering lifting devices.
  • Maneuvered forklift safely using appropriate load rates and maintaining clear visibility of work areas.
  • Collaborated with team members to complete tasks quickly and increase overall productivity.
  • Demonstrated versatility in operating various types of forklifts, including sit-down, stand-up, and reach varieties, to accommodate different warehouse layouts and requirements
  • Minimized product damage through careful maneuvering and transporting of fragile items.
  • Reduced loading times for shipping trucks by efficiently organizing and staging pallets
  • Communicated with floor managers to determine merchandise placement.
  • Enhanced workplace safety by diligently inspecting forklifts before each shift and reporting any issues promptly.
  • Maintained optimal inventory levels with precise forklift operation and proper storage techniques.
  • Ensured timely delivery of products by accurately picking orders from storage areas.
  • Coordinated with other lift truck drivers and production personnel to process orders efficiently.
  • Supported warehouse staff in meeting tight deadlines by prioritizing tasks based on shipment schedules.
  • Maneuvered forklift safely in congested and confined areas using skills and Techniques
  • Inspected equipment for defects and performed repairs or maintenance tasks.
  • Expedited order fulfillment with proficient navigation of narrow aisles during the picking process without causing damage or delays.

Pipe Layer/Operator

Kort's Construction and Gulf States Construction
06.2016 - 02.2022
  • Assembled and installed underground pipe, fittings, and valves of various sizes.
  • Used hand signals to direct equipment operators and alert to hazards.
  • Enhanced workplace safety by consistently following standard operating procedures and wearing appropriate personal protective equipment.
  • Handled all repairs for sanitary and storm water sewer structures and pipe systems.
  • Demonstrated strong problem-solving abilities by addressing unexpected complications during pipe installation processes.
  • Observed all safety measures and company equipment policies to prevent job site accidents.
  • Improved project efficiency by accurately measuring, cutting, and joining pipes for various construction projects.
  • Checked and tested underground gas lines and pipes to verify proper functionality.
  • Examined incoming materials and compared to documentation for accuracy and quality.
  • Assembled products according to changing daily work orders and specific customer needs.
  • Performed general equipment maintenance and repair to minimize downtime.

Education

Diploma - Tops Core

Bogalusa High School
Bogalusa, LA
05.2005

Skills

  • Social media marketing
  • Load & Unload
  • Warehouse Experience
  • Skid steer loader
  • Heavy Equipment Operation
  • Order Picking
  • Construction
  • Forklift
  • Lawn Care
  • Materials Handling
  • Social media management
  • Marketing
  • Order Picker
  • Pallet Jack
  • Reach Truck
  • Photo and video editing
  • Teamwork and collaboration
  • Content creation
  • Social media
  • Content scheduling
  • Digital media
  • Excellent multitasking
  • Social media and promotions
  • Content development
  • Social media strategy
  • Photography and videography
  • Verbal and written communication
  • Critical thinking
  • Advertising
  • Problem-solving
  • Attention to detail
  • Facebook, instagram, linkedin
  • Audience engagement
  • Positive attitude
  • Networking and relationship building
  • Community engagement
  • Event management
  • Visual design
  • Interpersonal skills
  • Social media copywriting
  • Strategic planning
  • Influencer marketing
  • Market research
  • Brand awareness
  • Content strategy
  • Goal planning
  • Brand promotion
  • Online marketing strategies
  • Search engine optimization (SEO)
  • Marketing analytics
  • Effective organization
  • Email marketing
  • Lead generation
  • Engagement monitoring
  • Content and digital asset management
  • Strategic networking
  • Hashtag research
  • Promotional campaigns
  • Audience analysis
  • Online presence monitoring
  • Business development
  • Analytics and reporting
  • Twitter, tiktok, pinterest, clubhouse
  • Social listening
  • Paid advertising
  • Brand management
  • Social media coordination
  • Active listening
  • Public speaking
  • Multitasking Abilities
  • Content coordination
  • Analytics reporting
  • Marketing automation
  • Timeline preparation
  • Brand development and awareness
  • Online marketing and advertising
  • Audience targeting
  • Content delivery
  • Trending stories
  • Marketing team collaboration
  • Branding support
  • Customer feedback tracking
  • Blogger relations
  • Public relations
  • Team building
  • Competitor analysis
  • Conversion strategy
  • Media kit creation
  • Post optimization
  • Online reputation monitoring

Timeline

Forklift Operator

DAIKIN TECHNOLOGY
02.2024 - 12.2024

Marketing and Social Media Manager

Freelance-Writers- Marketer
05.2022 - Current

Pipe Layer/Operator

Kort's Construction and Gulf States Construction
06.2016 - 02.2022

Diploma - Tops Core

Bogalusa High School

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Micheal Packard