Tymel Ferguson
Four Oaks
Summary
Marketing and Communications professional with focus on driving growth and brand visibility. Adept at crafting compelling messages, managing campaigns, and leveraging digital platforms. Strong collaborative skills ensure seamless teamwork and adaptability to changing needs. Known for delivering consistent results and fostering positive work environment.
Overview
7
7
years of professional experience
Work History
Communications & Marketing Manager
Azshon Creative Media
North Carolina, United States
02.2019 - Current
- Directed communications and marketing strategy to enhance content growth and digital storytelling initiatives.
- Developed and directed integrated communications strategies to enhance visibility and engagement across social video and podcast platforms.
- Crafted brand messaging frameworks that align with client objectives and community initiatives.
- Designed and executed multi-channel digital marketing campaigns resulting in 70% growth in video visibility and 50% increase in social engagement
- Spearheaded SEO and analytics initiatives, driving 100% traffic growth through strategic optimization and backlink development.
- Managed the full content lifecycle for Instagram, YouTube, Facebook, and podcast content
- Compiled performance reports leveraging audience insights and KPI tracking methodologies.
- Collaborated with community organizations, influencers, and nonprofits to amplify mission-driven narratives
- 7 years 2 months
Event & Retail Marketer
Renewal by Andersen
Raleigh, North Carolina, United States
10.2025 - 01.2026
- Developed and executed targeted marketing campaigns to enhance brand visibility and customer engagement.
- Analyzed market trends and customer feedback to refine product offerings and promotional strategies.
SEO Specialist
Azshon Creative Media
Four Oaks, North Carolina, United States
10.2024 - 02.2025
- Developed and implemented a targeted SEO plan focused on content optimization and backlinking, resulting in:
- Achieved 100% growth in web and social media traffic through targeted strategies.
- Enhanced keyword performance and search visibility
- Developed dashboard reporting to inform and enhance future marketing strategies.
- 5 months
- Conducted thorough keyword research to identify high-impact opportunities for content optimization.
- Led cross-functional initiatives to integrate SEO strategies into broader marketing campaigns for cohesive branding efforts.
Video Technician
Allied Universal Security Services
Raleigh, NC
10.2022 - 04.2024
- Operated and maintained video surveillance equipment to ensure optimal functionality.
- Monitored live feeds and recorded footage for security incidents and investigations.
- Partnered with security personnel to conduct thorough analyses of video data for incident reviews.
- Conducted routine inspections of video systems to identify technical issues or failures.
Education
Bachelor of Science - Digital Communications And Media
Full Sail University
Winter Park, FL07-2024
Skills
- Community engagement
- Social media engagement
- CRM management
- Paid advertising
- Campaign management
- Media relations
- Teamwork and collaboration
- Attention to detail
- Content creation
- Social media marketing
- Digital marketing
- Strategic planning
- Project management
- Marketing strategy development
- Strategic marketing
- Adobe creative suite
- Data analytics
Timeline
Event & Retail Marketer
Renewal by Andersen
10.2025 - 01.2026
SEO Specialist
Azshon Creative Media
10.2024 - 02.2025
Video Technician
Allied Universal Security Services
10.2022 - 04.2024
Communications & Marketing Manager
Azshon Creative Media
02.2019 - Current
Bachelor of Science - Digital Communications And Media
Full Sail University