Bailee Owens
Boise,ID
Summary
A creative professional with a passion for digital marketing, based out of Boise, Idaho. Specializing in developing effective social media strategies, creating and publishing engaging social media posts, monitoring social media metrics to optimize future performance, analyzing consumer behavior and leveraging data-driven strategies to maximize ROI, and understanding what people are saying on social media about a company. A proven track record of driving engagement through creative strategies.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Marketing Coordinator
Pipe Reline Solutions
06.2023 - Current
- Boosted brand awareness with target customer demographics with social, print, and email campaigns.
- Created engaging brochures and flyers to use for promotional materials and distribution.
- Composed daily posts for social media and helped build corporate presence on LinkedIn, Facebook, TikTok and Instagram.
- Short Film editing for Trenchless Tuesday Podcast.
- Researched, monitored and analyzed market trends, customer insights, and competitors.
- Developed campaigns, created content, and tracked results.
Personal Assistant
Healthmarkets Insurance
05.2021 - 12.2024
- Oversaw personal and professional calendars and coordinated appointments.
- Continually sought methods for improving daily operations, communications with clients, recordkeeping and data entry for increased efficiency.
- Served as point-of-contact for potential clients and 4,000 existing insurance clients.
- Generated leads and met with potential clients to explain insurance options.
- Experienced with CRM, Zoom, Google Drive and Excel, and Microsoft Suites.
Delivery Driver
DoorDash
04.2020 - 01.2022
- Completed on-time deliveries by choosing best and most efficient routes.
- Maintained upbeat, positive attitude in busy, customer-focused environment.
- Completed rush deliveries on tight timetables to satisfy customer needs.
- Maintained 4.8 customer service star rating.
Initial Attack Dispatcher
Bureau Of Land Management
05.2019 - 08.2019
- Received public emergency and non-emergency calls and supervised response prioritization in order to effectively dispatch official units such as BLM firefighters in real-time environments.
- Maintained updated and detailed records of calls in physical and electronic database.
- Monitored and tracked dispatch communication systems.
Lincoln County Bug Crew
Southern Idaho Biological Control
01.2012 - 01.2018
- Performed wide range of functions including assessing coverage of noxious weeds, placing specific insects to help in killing noxious weeds on public and private land.
- Developed lasting relationships with community and grew network over time.
Computer Tech Aid
Shoshoe High School
01.2012 - 01.2018
- Assisted the Shoshone IT department with issues related to computers.
- Built computers from basic components, set them up, and added them to the system network.
Education
Bachelor of Arts - Strategic Communication And Media Arts, PR
Boise State University
Boise01.2025
Associate of Arts - Liberal Arts And General Studies
COLLEGE OF WESTERN IDAHO
Nampa07.2022
Skills
- Google AdWords
- Social Media Management
- Copywriting
- Graphic Design
- Scheduling
- Strategic Planning
- Campaign Development
- Media Relations
- Customer Service
- Branding
- Market Analysis
- Content Creation
- CRM Management
Volunteering
Meridian Canine Rescue
- Volunteer at events and design content to promote events on social media.
- Create TikToks and Reels to promote rescue and resident dogs.
- Create content to promote brand awareness.
Certification
- Licensed Health and Life Insurance Agent, 2022-2026
- Certified Advanced Social Media Strategist- HubSpot Academy, 2023-2025
- Certified Content Marketer- HubSpot Academy, 2023-2025
Affiliations
- National Association of Woman in Construction-Marketing Committee
Hobbies
- Mountain Biking
- Painting and designing
- Snowboarding
- Coffee with friends
- Fashion
Timeline
Marketing Coordinator
Pipe Reline Solutions
06.2023 - Current
Personal Assistant
Healthmarkets Insurance
05.2021 - 12.2024
Delivery Driver
DoorDash
04.2020 - 01.2022
Initial Attack Dispatcher
Bureau Of Land Management
05.2019 - 08.2019
Lincoln County Bug Crew
Southern Idaho Biological Control
01.2012 - 01.2018
Computer Tech Aid
Shoshoe High School
01.2012 - 01.2018
Bachelor of Arts - Strategic Communication And Media Arts, PR
Boise State University
Associate of Arts - Liberal Arts And General Studies
COLLEGE OF WESTERN IDAHO
- Licensed Health and Life Insurance Agent, 2022-2026
- Certified Advanced Social Media Strategist- HubSpot Academy, 2023-2025
- Certified Content Marketer- HubSpot Academy, 2023-2025
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