Benedetta Zanon
New York,NY
Summary
I am a student at Fordham University, majoring in Communication & Media studies with a minor in Marketing, I worked as an intern in the fashion department at Purple, a luxury goods communications firm. This experience helped me develop a professional approach to my passion for the fashion and beauty industry. During my time in the fashion industry, I had the opportunity to explore the world of cosmetics and lifestyle, gaining a better understanding of what the future of the skincare industry looks like. I am interested in the resources that the beauty industry can bring to the table, as it continues to experience growth trends on a global scale. I am eager to gain more experience in the world of fashion and cosmetics to drive my professional career forward while pursuing my interests.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Fashion PR Intern
PURPLE PR
New York, NY
07.2023 - 10.2023
- Training internship in the fashion department of the company.
- Supported account executive with PR tasks including pitching initiatives, monthly reports, and media monitoring for press coverage.
- Completed highly specialized research on season trends for luxury brands such as Farm Rio, DSQUARED2, Ninety Percent, and Guess.
- Specialized in organizing sample trafficking, coordinating sample loans, and send-outs for stylists, through domestic and international shipments.
Communications Intern
Network Comunicazione
Milan, Italy
05.2022 - 08.2022
- Training internship in the editing content of the company
- Created social campaigns for specific clients
- Built content for social media platforms Facebook and Instagram
- Created multiple PowerPoint to be used in client meetings involving senior executives of the client company
- Communicated directly with senior partners and clients to present research and analysis for new potential social content.
Education
B.A. in Communication & Culture/Marketing - Media Studies
Fordham University
New York05-2025
High School Diploma -
Liceo Classico Giovanni Berchet
06-2021
Skills
- Bilingual proficiency in Italian and English
- Adobe
- Research
- Report Writing
- Presentations
- Microsoft Office Suite
Activities
September 2021 - present
- GIRL BOSS - Undergraduate Women in Business Society at Fordham University, Treasurer, Responsible for all organization finances. Planned and implemented an effective annual budgeting strategy.
- FFP - Fashion for Philanthropy Club at Fordham University, Social media coordinator, Responsible for the organization of Instagram’s page feed.
September 2016 - June 2021
- Latin & Greek Tutor: Conducting remote classes for Italian High School students preparing for the senior year Latin/Greek examination.
Hobbies and Interests
- Travelling
- Writing
- Reading
- Photography
- Vogue
- Cooking
Certification
- CAMS: Certificated ANA Marketing Student (CAMS) program.
- LVMH: Inside LVMH specialization in Creation & Branding, Retail & Customer Experience.
Accomplishments
- Dean's List Award 2022-2023
Languages
Italian
Native/ Bilingual
English
Native/ Bilingual
Timeline
Fashion PR Intern
PURPLE PR
07.2023 - 10.2023
Communications Intern
Network Comunicazione
05.2022 - 08.2022
B.A. in Communication & Culture/Marketing - Media Studies
Fordham University
High School Diploma -
Liceo Classico Giovanni Berchet
- CAMS: Certificated ANA Marketing Student (CAMS) program.
- LVMH: Inside LVMH specialization in Creation & Branding, Retail & Customer Experience.
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