Bethany Wiegand
Loveland,OH
Summary
Product management leader with over 15 years of experience in delivering digital and mobile solutions for a major US grocery retailer. Proven track record in developing product-centric organizations and enhancing customer and front-line-worker experiences. Expertise in driving team performance and implementing data-driven strategies for continuous improvement. Strong ability to motivate teams and engage clients through effective tactics.
Overview
17
17
years of professional experience
Work History
Senior Manager, Product Management
Zebra Technologies
Cincinnati, OH
07.2024 - Current
- Implemented new market collaboration solution emphasizing Front-Line Worker engagement
- Enhanced B2B sales by conducting client meetings, showcasing product demos, and providing supporting artifacts
- Facilitated the implementation of a third-party user behavioral analytics tool within the business unit to drive strategic product investments, increase customer adoption, and decrease account churn.
- Conveyed product priorities, roadmaps, and obstacles among cross-functional teams.
- Demonstrated product management best practices to enhance efficiency, elevate likelihood of feature success, and support data-driven product investments.
Group Product Manager
Kroger
Cincinnati, OH
06.2021 - 06.2024
- Selected to spearhead Associate Experience technology for Kroger and Albertson's impending merger
- Developed Kroger's mobile device strategy for over 400,000 front-line workers.
- Managed the product portfolio that enabled $91B in retail sales, managed over 100,000 mobile devices, achieved 17X+ cost avoidance per dollar invested, supported 3.4 million product searches, and averaged 150 mobile deployments per month.
- Established measurements of value for every product team in portfolio
- Formulated annual business cases to support business objectives and allocate resources for 16 product teams.
- Cultivated strategic relationships with business stakeholders and external partners to enhance value through cost reduction and productivity improvement
- Identified as successful leader for building high-impact product teams centered on communication, efficiency, and quantifiable results
Vice President, Product Operations
Fifth Third Bank
Cincinnati, OH
04.2020 - 06.2021
- Launched Product Operations teams to implement OKR frameworks and agile methodologies across IT.
- Developed and led four iterations of three-week OKR courses for over 120 employees.
- Established product audit metrics, enhancing adherence average by 1.3.
Vice President, Sr. Product & Channel Manager
Fifth Third Bank
Cincinnati, OH
07.2019 - 04.2020
- Leading digital transformation strategies emphasizing product-centered organization design, improving product management frameworks, and promoting scalable transformation throughout functions.
- Managed product teams for B2C mobile banking, online payments, and fraud prevention.
Group Product Manager
Kroger
Cincinnati, OH
04.2019 - 06.2019
- Managed B2C and B2B product teams across the domains of customer data, savings and rewards, and APIs.
- Managed a product portfolio that enabled over $1B in annual savings opportunities for customers, and processed over 8 million customer loyalty transactions per week.
- Expanded product organization, increasing Kroger Digital Product Org from 7 to over 100 product professionals in 7 years.
- Provided superior integration experience for Expedia team through effective developer API utilization
- Developed OKRs alongside business partners that generated significant cost savings by pinpointing multiple redundant initiatives.
- Developed internal brand visibility of products to drive collaboration and increase funding opportunities in respective product domains.
Senior Product Manager
Kroger
Cincinnati, OH
10.2017 - 04.2019
- Responsible for setting the broad vision and strategy for a suite of products, including customer accounts, savings, and APIs.
- Directed extensive hiring initiatives for product managers, achieving addition of 30 new full-time staff
- Lead scaling efforts for product organization at Kroger
Product Manager
Kroger
Cincinnati, OH
07.2017 - 10.2017
- Formulated product strategies and roadmaps for online and e-commerce experiences, enhancing customer engagement, driving incremental sales, and achieving cost savings.
- Oversaw products at top of sales funnel to guide customers toward items
- Executed effective strategies for account creation, login, and recovery.
Product Manager
84.51º
Cincinnati, OH
11.2016 - 07.2017
- Enabled new customer experiences, enhancing insights and increasing employee productivity.
- Led transformation towards product-centric thinking for Kroger's Customer Loyalty program.
- Reduced data processing time from days to minutes, significantly improving efficiency.
Product Manager
Kroger
Cincinnati, OH
09.2014 - 11.2016
- Joined as the fifth Product Manager in Kroger to enhance personalized ecommerce experience.
- Collaborated with team to launch innovative online shopping features for customer engagement.
Manager
Sogeti
Cincinnati, OH
11.2008 - 09.2014
- Provided thought leadership to large global companies in the areas of digital, e-commerce and manufacturing
- Industry focus on retail and manufacturing
Education
BBA - Marketing
University of Kentucky
Lexington, KYMBA -
Ohio University
Athens, OHMasters of Sports Administration -
Ohio University
Athens, OHSkills
- Leadership and strategic thinking
- Product vision and management
- Talent development and team building
- Problem solving and critical thinking
- Market analysis and competitive strategy
- Stakeholder engagement and collaboration
- Data-driven decision making
- Digital transformation and strategic planning
- Business case development
- Funding model strategies
Personal Information
Title: Product Leader
Affiliations
- WE Lead graduate - Leadership program at the Cincinnati Chamber of Commerce
- University of Kentucky - Kentucky Road - Select group of former Student Athletes connected with current athletes going pro (Career, Student, Athlete)
- University of Kentucky Softball Alum
- Dog Mom
Work Type
Full TimeWork Location
RemoteTimeline
Senior Manager, Product Management
Zebra Technologies
07.2024 - Current
Group Product Manager
Kroger
06.2021 - 06.2024
Vice President, Product Operations
Fifth Third Bank
04.2020 - 06.2021
Vice President, Sr. Product & Channel Manager
Fifth Third Bank
07.2019 - 04.2020
Group Product Manager
Kroger
04.2019 - 06.2019
Senior Product Manager
Kroger
10.2017 - 04.2019
Product Manager
Kroger
07.2017 - 10.2017
Product Manager
84.51º
11.2016 - 07.2017
Product Manager
Kroger
09.2014 - 11.2016
Manager
Sogeti
11.2008 - 09.2014
BBA - Marketing
University of Kentucky
MBA -
Ohio University
Masters of Sports Administration -
Ohio University
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