Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
Generic

Betsy Mapes

Charlotte,NC

Summary

Seasoned Business Development Manager with exceptional success in sales within the workers' compensation cost containment industry. Proven track record in exceeding sales goals, growing business and expanding territories. Accomplished in fostering relationships with customers and industry peers for sustained business growth.

Overview

35
35
years of professional experience

Work History

Regional Marketing Manager

Carolina Case Management & Rehabilitation Services Inc.
01.2011 - Current

Business development and account management to drive workers' compensation nurse case management and vocational services revenue growth among existing and new accounts.

  • Establish and maintain highly effective relationships with clients and industry partners to increase referral numbers and drive growth.
  • Achieved and surpassed sales goals by securing new customers resulting in 40% increase in referrals in 2023.
  • Prepare sales presentations for clients showing success, credibility, and potential cost savings capability of services.
  • Coordinate continuing education webinars and meetings for customers
  • Attend industry events and conferences to showcase products and gather industry intelligence.
  • Negotiate rates, service agreements, contracts, and respond to RFP's.
  • Conduct Stewardship meetings, provide reports
  • Investigate and resolve customer inquiries and complaints quickly and diplomatically.
  • Collaborate with upper management to implement continuous improvements and exceed team goals

Owner Operator

Dilworth Coffee Ballantyne
08.2007 - 01.2011
  • Managed day-to-day business operations.
  • Trained and motivated employees to perform daily tasks.
  • Grew business volume by 100% requiring move to larger location after first year
  • Developed relationships with other business owners to barter products and services
  • Hosted events for networking groups, artists, book signings, musicians, charitable fundraisers

Manager of Business Development

American Rehabilitation, Inc.
04.1998 - 08.2007
  • Marketed and sold medical case management and vocational rehabilitation services.
  • Developed and managed vendor relationships to add service offerings to include MSA's, Life Care Plans, Bill Review, PPO Network and PBM, and successfully grew revenue by implementing these services.
  • Prepared sales presentations for potential customers showing success and credibility of services.
  • Increased account base and revenues in territory year over year, and was named #1 account exec in referrals and revenue in 2006.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Represented company and promoted products at conferences and industry events.
  • Taught consultative selling techniques to new marketing team members to build expertise.

Claims Liaison

Cameron Harris Insurance Agency
05.1996 - 04.1997
  • Conducted claim reviews for P&C customers
  • Researched coverages, reviewed and recommended reserve adjustments
  • Visited accounts with producers, promoted claims liaison services
  • Adjusted minor claims
  • On-site claims adjuster/investigator for Panthers home football games at Ericsson Stadium

Account Executive

CorVel Corporation
01.1994 - 04.1996
  • Qualified leads, built relationships and executed sales strategies to drive new business.
  • Serviced accounts and proposed new products and services to maximize revenue.
  • Achieved or exceeded company-defined sales quotas by successfully increasing account base for workers' compensation cost containment programs including medical case management, vocational services, early intervention, first report intake, PPO networks and bill review
  • Achieved National Circle of Excellence 1995.

Account Exectuive

Employee Rehabilitation Services
05.1993 - 01.1994


  • Developed a new territory, North Carolina and South Carolina for workers' compensation medical and vocational case management services.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Exceeded sales goals and increased staff to accommodate growth.

Senior Claims Representative

Chubb Insurance
01.1993 - 05.1993
  • Multi-line claims adjuster for specialty accounts.
  • Conducted investigations into complicated mid- and high-exposure claims.
  • Recommended and set reserves based on expected payouts.
  • Researched and analyzed complex claims to determine next steps and possible outcomes.

Senior Claims Representative

Aetna Property And Casualty
06.1988 - 12.1992


  • Adjusted complex, litigated North Carolina Workers' Compensation and liability claims.
  • Traveled within assigned territory to investigate accidents/ incidents to determine cause and extent of damages, interviewed claimants and witnesses, completed required forms, wrote settlement checks.
  • Provided workers' comp and safety training for employers,
  • Strategized course of action with defense counsel and attended NCIC hearings when necessary

Education

Bachelor of Science - Business Administration

Appalachian State University
Boone, NC
1988

Skills

  • New Business Development
  • Sales Presentations
  • Customer Service
  • Strategic Partnerships
  • Sales and Marketing
  • Negotiations
  • Proposal Writing
  • Relationship Development
  • Decision-Making
  • Cross-Functional Collaboration
  • Vendor Management
  • Verbal and Written Communication
  • Event Planning
  • Training and Mentoring
  • MS Office Suite
  • Sales Pipeline Management

Accomplishments


Kids Chance of South Carolina,

Board of Directors 2014- present.

Vice-President 2017-2019

President 2020-2022

Committee Chair for Student Engagement 2023


SCWCEA Board of Directors 2018-2023


Co-Chair SCWCEA One Day Seminar

2017, 2018, 2019, 2023


Southeastern RIMS conference planning committee

2005, 2013, 2017


New Leaf Foundation, Board of Directors 2008-2011


Industry Affiliations:

RIMS, AWWC, SCEAA, SCWCEA, SC PRIMA, NC PRIMA


Interests

Travel

Interior Design

Event Planning

Classic Rock Band Vocalist

Kids Chance



Timeline

Regional Marketing Manager

Carolina Case Management & Rehabilitation Services Inc.
01.2011 - Current

Owner Operator

Dilworth Coffee Ballantyne
08.2007 - 01.2011

Manager of Business Development

American Rehabilitation, Inc.
04.1998 - 08.2007

Claims Liaison

Cameron Harris Insurance Agency
05.1996 - 04.1997

Account Executive

CorVel Corporation
01.1994 - 04.1996

Account Exectuive

Employee Rehabilitation Services
05.1993 - 01.1994

Senior Claims Representative

Chubb Insurance
01.1993 - 05.1993

Senior Claims Representative

Aetna Property And Casualty
06.1988 - 12.1992

Bachelor of Science - Business Administration

Appalachian State University
Betsy Mapes