Betsy Seals
El Dorado Hills,CA
Summary
Executive healthcare leader with more than 25 years of experience across Medicare and Medicaid programs. Nationally recognized for regulatory expertise, strategic vision, and the ability to deliver measurable business and operational results.
Extensive experience spanning mergers and acquisitions, compliance, enterprise strategy, sales and marketing, supplemental benefits, and innovative benefit design to optimize health plan performance and improve health outcomes.
Brings a strong blend of executive leadership, business acumen, and deep regulatory knowledge, with a consistent focus on operational excellence and meaningful member impact.
Overview
24
24
years of professional experience
Work History
Chief Executive Officer
Alerion Advisors
08.2024 - 01.2026
- Led enterprise-wide operations, financial performance, and service delivery for the Alerion family of companies, including Toney Healthcare, Rebellis Group, and Advent Advisory.
- Set and executed the strategic vision for a multi-entity organization, aligning growth initiatives with long-term business objectives.
- Successfully launched the Alerion parent company, integrating and streamlining back-office functions to drive efficiency and scalability.
- Executed and integrated add-on acquisitions, ensuring operational alignment, cultural integration, and value realization.
- Directed M&A strategy to accelerate growth, expand capabilities, and strengthen market position.
Co-Founder and Chief Executive Officer
Rebellis Group
01.2020 - 01.2026
- Co-founded and scaled a national healthcare consulting firm serving Medicare Advantage and Medicaid health plans.
- Led enterprise strategy, operations, client delivery, and growth through periods of regulatory change and market expansion.
- Advised health plans on M&A transactions, CMS compliance, sales and marketing governance, benefit design, and operational performance improvement.
- Partnered with executive leadership teams and boards during CMS audits, enforcement actions, quality program recalibration, and growth initiatives.
- Executed the firm's strategic market launch and growth strategy, culminating in a successful acquisition (February 2024).
Chief Consulting Officer
Gorman Health Group
01.2015 - 10.2018
- Provided strategic vision and executive leadership for the consulting practice, overseeing operations, service delivery, and financial performance.
- Directed day-to-day business operations, including budgeting, forecasting, and full P&L ownership.
- Served as a strategic advisor to the parent company on mergers and acquisitions, supporting growth and integration initiatives.
- Led sales and marketing strategy, driving pipeline development, market visibility, and client acquisition.
- Represented the firm as a thought leader through industry conference presentations and client-facing webinars.
- Oversaw external partnerships and contracting, ensuring alignment with business and client objectives.
- Set strategic direction and content for the annual GHG Client Forum, strengthening client engagement and market positioning.
- Acted as executive sponsor and subject matter expert across consulting engagements, with expertise in sales and marketing, strategy, compliance, and operations.
VP Compliance, SVP Compliance
Gorman Health Group
09.2014 - 02.2015
- Led day-to-day operations and service delivery for the Compliance Practice, ensuring high performance, quality standards, and client satisfaction.
- Served as executive lead on complex compliance engagements, driving cross-functional collaboration and successful execution.
- Implemented strategic process improvements to enhance efficiency, scalability, and consistency across engagements.
- Informed client strategies through analysis of healthcare regulatory and market trends, translating insights into actionable recommendations.
- Recognized as a trusted compliance authority, representing the firm at industry events and strengthening market credibility.
Sr Consultant, Sr Director, Compliance Solutions
Gorman Health Group LLC
07.2010 - 02.2014
Regulatory Compliance Manager
WellPoint, Anthem Blue Cross
06.2009 - 07.2010
Sr Consultant
Gorman Health Group LLC
09.2006 - 11.2009
Compliance Analyst
SCAN Health Plan
04.2003 - 08.2006
Customer Service Representative
SCAN Health Plan
01.2002 - 04.2003
Education
Bachelor of Science - Comparative World Literature And Classics
Long Beach State University
Long BeachSkills
- Executive and board advisory
- Mergers and acquisitions
- Medicare Advantage and Medicaid strategy
- CMS regulatory compliance
- Health plan performance optimization
- Supplemental and innovative benefit design
BOARD & ADVISORY
Board Member, Alerion Advisors family of companies
Thought Leadership
Frequently cited national expert on Medicare Advantage policy, quality, and compliance by: Washington Post, Wall Street Journal, Politico, USA Today.
Timeline
Chief Executive Officer
Alerion Advisors
08.2024 - 01.2026
Co-Founder and Chief Executive Officer
Rebellis Group
01.2020 - 01.2026
Chief Consulting Officer
Gorman Health Group
01.2015 - 10.2018
VP Compliance, SVP Compliance
Gorman Health Group
09.2014 - 02.2015
Sr Consultant, Sr Director, Compliance Solutions
Gorman Health Group LLC
07.2010 - 02.2014
Regulatory Compliance Manager
WellPoint, Anthem Blue Cross
06.2009 - 07.2010
Sr Consultant
Gorman Health Group LLC
09.2006 - 11.2009
Compliance Analyst
SCAN Health Plan
04.2003 - 08.2006
Customer Service Representative
SCAN Health Plan
01.2002 - 04.2003
Bachelor of Science - Comparative World Literature And Classics
Long Beach State University