William Luther

• Responsible for managing all aspects of company operations, including inventory management, customer service, sales, and marketing
• Developed and executed marketing strategies to increase company visibility and drive sales, including social media advertising, email marketing, and in-store events
• Collaborated with local photographers, stylists, and bloggers to create content for the company website and social media channels
• Developed and maintained relationships with suppliers, estate sale companies, and individual sellers to secure a steady supply of vintage clothing

Applicable Skills

• Inventory Management, Customer Service, Marketing and Advertising, Team Management, Sales and Negotiation, Social Media and Website Management

• Coordinator at events/expos in which Honey Badger was present (Arnold Classic, Fitcon Texas, etc.)
• Positively interacted with customers, worked with talent acquisition, and promoted the brand via alternative marketing and social media
• Engaged in communication with regards to perspective partners, affiliates, sponsored athletes, or event holders
• Created a direct relationship with H-E-B Grocery Chain in Texas to subsequently carry the entire product line in over 150 stores
• Sustained exponentially positive growth of company social media accounts to a combined following exceeding 50,000 people

• Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings
• Interviewed, hired, and trained staff associates and equipped to comply with company policies and procedures
• Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.