Microsoft Office
Blake Norman
Marketing & Media Manager
Fort Collins,CO
Summary
Result-driven Marketing & Media Manager with a strong focus on building impactful community relationships and executing high-performing campaigns. Proven expertise in collaborating with cross-functional teams to align marketing initiatives with company goals, consistently meeting and exceeding objectives. Leverages a deep understanding of target audiences and competitive landscapes to craft compelling messaging and data-informed strategies. Demonstrates advanced proficiency in social media algorithms, audience engagement tactics, and brand management, driving visibility, growth, and long-term brand loyalty.
Overview
3
3
years of professional experience
Work History
Marketing & Media Manager
The Elizabeth Hotel An Autograph Collection
Fort Collins, Colorado
01.2022 - Current
- Develop technical and non-technical marketing presentations, public relations campaigns, articles and newsletters.
- Update social media platforms with latest news and corporate details.
- Work closely with in-house design team to develop visuals for content.
- Design and implement advertising and public relations activities.
- Coordinat with social media, public relations and other teams to execute product introductions.
- Maintain high level of understanding of industry standards and trends.
- Monitor social media questions and comments and appropriately responded.
- Conduct research to analyze customers' behavior, preferences and purchasing habits.
- Plan marketing initiatives and leveraged referral networks to promote business development.
Marketing and Brand Ambassador
Sage Restaurant Concepts
Fort Collins, Colorado
07.2021 - Current
- Communicated professionally via email and phone internally and externally.
- Analyzed metrics aggregated from social media to locate new clients and new marketing opportunities.
- Optimized venue revenues during non-peak hours through target marketing via researching trends and local relationships.
Education
Bachelor of Arts - Communication And Rhetoric
Colorado State University
Fort Collins, CO 09.2017 - 2019.12
Associate of Arts - Psychology
Colorado Mountain College
Steamboat Springs 2013.09 - 2016.12
Skills
Tech-adequate
Software
Marquii
Cendyn (CMS)
BentoBox
MyEmma
Refrences
Katy Schneider | VP of Marketing, Visit Fort Collins
Katy@ftcollins.com
(970) 481-4644
Mark Beroza | VP of Sales, Paws up Resort
MarkBeroza@gmail.com
(720) 375-3902
Doni Aldine | CEO, Culturs Magazine
Doni@cultursmag.com
(303) 905-9903
Timeline
Marketing & Media Manager
The Elizabeth Hotel An Autograph Collection
01.2022 - Current
Marketing and Brand Ambassador
Sage Restaurant Concepts
07.2021 - Current
Bachelor of Arts - Communication And Rhetoric
Colorado State University
09.2017 - 2019.12
Associate of Arts - Psychology
Colorado Mountain College
2013.09 - 2016.12
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