Summary
Overview
Work History
Education
Skills
Interests
Timeline
Hi, I’m

BORIS FERENC

M.D. /Experienced Sales And Marketing Professional
Los Angeles,CA
BORIS FERENC

Summary

Experienced marketing and sales executive with 22 years of experience in the pharmaceutical, biotechnology and food supplements industry. Highly professional, results-oriented, and success-driven with a proven record in market development and growth. Fostering an environment of support, encouragement and understanding both for team members and customers, consistently leading to positive business transformation and success.

Overview

20
years of professional experience
3
Language

Work History

Puori (Freelance)

Sales Marketing Consultant
01.2024 - Current

Job overview

  • Expertise in marketing and sales management
  • Excellent food supplements market knowledge to drive product market penetration and new product launch
  • Strong negotiation skills and ability to forecast market trends.
  • Consulting with clients on business issues and developing innovative, high-impact proposals.

TWISTMED d.o.o.

Chief Executive Officer
11.2016 - 12.2023

Job overview

  • Led complete marketing, sales and sales force management
  • Developed and grew the NIPT (Non invasive prenatal testing) and HBOC (hereditary breast&ovarian cancer) market in Serbia and Montenegro
  • Positioned NIFTY NIPT and SENTIS HBOC test as strong market leaders with over 2mil $ revenue per year
  • Drove continuous improvement by fostering culture of collaboration, accountability, and open communication across all levels of the company.
  • Proficiency in team leadership and cross-functional collaboration.
  • Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
  • Implemented innovative marketing campaigns that boosted brand awareness and generated significant sales leads.

CryoSave Group

Country Manager
09.2013 - 10.2016

Job overview

  • Directed complete marketing and sales development of Cord blood stem cells services in Serbia and positioning Cryo Save as strong market leader
  • Successfully launched Tranquility NIPT test in April 2015, educating and growing total NIPT market in Balkan region
  • Proficient in biotechnology and cross-functional team leadership and customers relationship management.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Managed budgets, financial planning, and forecasting to optimize profitability for country operations.

Pharmanova d.o.o

Export Manager
10.2010 - 09.2013

Job overview

  • Managed sales, marketing, and sales force effectively in 4 Balkan countries towards constant revenue and market share growth
  • Collaborated with cross-functional teams to ensure seamless coordination of export activities.
  • Expanded export market presence by identifying and securing new business opportunities.
  • Coordinated sales forecasts and inventory management to ensure adequate stock levels for prompt fulfillment of customer orders.
  • Developed market development plan for Rx drugs and food supplement ranges of products for all regions.
  • Launched new products and services with thorough market research, leading to increased revenue growth.

INNOTHERA

Sales Force Manager
09.2004 - 10.2010

Job overview

  • Responsible for reaching business targets and developing sales strategies in Balkan region
  • Managed team of 21 medical representatives in 5 Balkan countries, achieving constant sales growth
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Launched new products and services with thorough market research, leading to increased revenue growth.
  • Exercised leadership capabilities by successfully motivating and inspiring others.
  • Identified issues, analyzed information and provided solutions to problems.

Education

University of Belgrade - Faculty of Medicine
Belgrade, Serbia

M.D.
10.1993 - 01.2000

Skills

Proactivity

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Interests

Fitness & welness, nutrition, longevity, mindfulness, reading, music, cooking, traveling, learning new skills, meeting new people and cultures

Timeline

Sales Marketing Consultant

Puori (Freelance)
01.2024 - Current

Chief Executive Officer

TWISTMED d.o.o.
11.2016 - 12.2023

Country Manager

CryoSave Group
09.2013 - 10.2016

Export Manager

Pharmanova d.o.o
10.2010 - 09.2013

Sales Force Manager

INNOTHERA
09.2004 - 10.2010

University of Belgrade - Faculty of Medicine

M.D.
10.1993 - 01.2000

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BORIS FERENCM.D. /Experienced Sales And Marketing Professional