Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic
BRANDI DESANTI

BRANDI DESANTI

ORLANDO

Summary

Developed a strong foundation in marketing within a dynamic, fast-paced environment, emphasizing adaptability and quick learning. Demonstrated expertise in campaign management and data-driven decision-making, ensuring impactful marketing solutions. Seeking to transition into a new field, bringing a versatile skill set to drive success in diverse roles.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Marketing Coordinator

Kasey D. Hilyard, Realtor
01.2023 - Current
  • Lead marketing initiatives to improve brand visibility and client engagement
  • Design high-quality marketing materials, including brochures and digital content
  • Manage complex scheduling to optimize time & prioritize key activities
  • Promote listings on social media platforms to generate leads & engage clients
  • Maintain proactive follow-up with clients, foster relationships, and ensure exceptional service
  • Coordinate and facilitate meetings to uphold client relations and represent the agent in her absence
  • Streamline office operations by implementing efficient organizational systems
  • Manage CRM database to maximize customer outreach efforts and strengthen client relationships.
  • Enhance brand visibility by developing and implementing targeted marketing campaigns
  • Increase customer engagement through the creation of compelling social media content and strategies
  • Develop visually engaging marketing materials to support product launches and promotions
  • Answer general marketing department inquiries by email, phone, and mail
  • Track and report marketing campaign responses
  • Planned and executed internal and external marketing events

Real Estate Agent

Kelly French Real Estate
01.2019 - Current
  • Manage contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations
  • Advertise client properties through websites, social media, and real estate guides
  • Maintain connections with clients to encourage repeat business and referrals
  • Develop and maintain relationships with clients through networking, postcards, and cold calling
  • Streamline communication between all parties involved in transactions, ensuring smooth closings and satisfied clients
  • Communicate with clients to understand property needs and preferences
  • Develop strong relationships with mortgage brokers, attorneys, and other professionals to streamline the home buying process for clients
  • Advise clients on market conditions and property value for informed decision-making
  • Negotiate favorable contract terms for clients, resulting in higher satisfaction rates and repeat business
  • Conduct comprehensive market research to provide clients with accurate information on current trends and pricing strategies
  • Consult with homeowners on appropriate listing prices based on extensive comparative market analysis, resulting in faster sales and satisfied clients
  • Present purchase offers to sellers for consideration
  • Successfully manage multiple offers for sellers, securing the best possible outcome in each situation
  • Market and sell property for clients by hosting open houses and advertising online and in print
  • Expand client base through consistent networking events, maintaining a high level of customer service and professionalism
  • Strengthen professional reputation through consistently positive client reviews and referrals from satisfied customers
  • Develop and implement strategic marketing plans to increase potential for selling properties and generate more leads

Department Assistant

Farmers Insurance
01.2018 - 01.2019
  • Ensured data confidentiality with strict adherence to company and government policies regarding sensitive information handling
  • Maintained departmental personnel records and recorded adjustments and additions to keep updated files
  • Served as a liaison between the department head and other staff members by relaying important messages accurately and promptly
  • Collaborated with other departments to facilitate cross-functional projects for improved results
  • Supported staff members through timely completion of administrative tasks, increasing overall productivity
  • Aided in streamlining project workflows through meticulous organization, leading to faster completion rates
  • Organized files, both physically and electronically, improving document accessibility for all team members
  • Monitored inventory of departmental supplies and replenished items to enable normal operations
  • Reviewed invoices for accuracy before submitting them for payment approval, ensuring proper allocation of funds within the department's budget constraints
  • Contributed to budget planning by monitoring expenses and making recommendations for cost reductions where possible
  • Handled travel arrangements for department staff, minimizing disruptions by coordinating itineraries efficiently
  • Assisted in managing schedules for senior team members which led to better time utilization across multiple projects
  • Performed data entry for targeted reports to facilitate dissemination of knowledge about departmental operations
  • Delivered regular updates on department progress through well-prepared presentations and reports, keeping higher-ups informed of ongoing activities
  • Developed training materials for new hires, resulting in quicker onboarding times and increased employee competency levels
  • Increased team productivity by providing administrative support, including document preparation and meeting coordination
  • Fostered stronger inter-departmental collaboration, coordinating joint meetings to align on shared objectives and strategies
  • Fostered positive work environment by organizing team-building activities that enhanced interdepartmental relationships & employee satisfaction
  • Increased customer service success rates by quickly resolving issues
  • Trained and supervised employees on office policies and procedures
  • Planned and coordinated logistics and materials for board meetings, committee meetings, and staff events

Insurance Sales Representative

Liberty Mutual Insurance
01.2017 - 01.2018
  • Sold auto, home, life, and other insurance products to individuals and affinity groups within assigned territories using consultative selling techniques
  • Managed a diverse portfolio of accounts, offering personalized attention to each client to foster loyalty and trust
  • Conducted regular policy reviews with existing clients to ensure continued alignment with their evolving needs and risk profiles
  • Delivered informative presentations at community events, raising awareness about the importance of insurance protection and driving new business inquiries
  • Leveraged referrals from satisfied clients, capitalizing on word-of-mouth marketing to grow the book of business
  • Expanded the company's client base through targeted outreach and networking efforts
  • Increased policy sales by developing and maintaining strong relationships with clients
  • Educated clients on various insurance products, empowering them to make informed decisions that suit their needs
  • Maintained a high level of product knowledge, staying current on industry trends and changes in regulations
  • Utilized technology platforms effectively to manage client information, track sales activities, and optimize lead generation efforts
  • Boosted client retention rates by providing exceptional customer service and addressing concerns promptly
  • Followed up promptly with interested clients to close sales
  • Finalized sales and collected necessary deposits
  • Determined financial needs by assessing existing coverage and aligning new products and services with long-term goals
  • Analyzed risk factors to recommend appropriate coverage levels

Leasing Specialist

Michelson Realty, Lugano at Cherry Creek Apartments
11.2016 - 01.2017
  • Retained high-quality tenants through proactive relationship-building efforts aimed at addressing their needs before problems arose
  • Managed over 320 leases by preparing for renewals and vacancies and enforced occupancy and payment terms
  • Coordinated move-ins and move-outs, ensuring seamless transitions for both new and departing residents
  • Followed up with potential accounts and managed daily and weekly marketing and leasing reports
  • Organized resident events to foster a sense of community within the property, increasing tenant satisfaction levels
  • Assisted property managers in preparing and analyzing leasing reports for upper management, identifying trends and areas for improvement
  • Provided exceptional customer service to both current residents and prospective tenants
  • Collaborated with maintenance teams to address any issues promptly, ensuring tenant satisfaction and retention
  • Managed property showings for prospective tenants, highlighting amenities and answering questions to secure interest in units
  • Conducted regular inspections of vacant units to ensure they were ready for occupancy by new tenants
  • Assessed applicant eligibility based on financial stability and background checks, minimizing the risk of delinquent accounts or evictions
  • Increased lease renewals by effectively addressing tenant concerns and maintaining positive relationships
  • Collected, completed, and processed lease applications
  • Mentored junior leasing associates on best practices for delivering excellent customer service during every stage of the rental process
  • Efficiently managed multiple priorities simultaneously while meeting tight deadlines in a fast-paced, high-pressure environment
  • Planned special events such as lotteries, dedications and project tours

Education

Bachelor of Business Administration - Marketing

Stetson University
DeLand, FL
05.2014

Skills

  • Customer service
  • Teamwork and collaboration
  • Detail-oriented
  • Communication
  • Relationship building
  • Event planning and logistics
  • CRM management
  • Social media
  • Negotiation and persuasion
  • Analytical thinking
  • Sales
  • Content writing
  • Marketing

Certification

  • Data Science Orientation - IBM, 2020
  • Project Management Essentials - Howard University, 2024


Languages

English
Native or Bilingual

Timeline

Marketing Coordinator

Kasey D. Hilyard, Realtor
01.2023 - Current

Real Estate Agent

Kelly French Real Estate
01.2019 - Current

Department Assistant

Farmers Insurance
01.2018 - 01.2019

Insurance Sales Representative

Liberty Mutual Insurance
01.2017 - 01.2018

Leasing Specialist

Michelson Realty, Lugano at Cherry Creek Apartments
11.2016 - 01.2017

Bachelor of Business Administration - Marketing

Stetson University

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