Brandon Buth
Fort Lauderdale,FL
Summary
Versatile Senior Account Executive offering 25 years experience in account development, account maintenance, client management and business development. Expert at driving sales and building new relationships while strengthening existing ones. Dedicated to exceeding goals and expectations.
Overview
26
26
years of professional experience
Work History
DAY TRADER
Ft. Lauderdale, FL
01.2021 - Current
Sr. Account Executive
FOX SPORTS FLORIDA
Ft. Lauderdale, FL
03.2015 - 12.2020
- Managed largest account list for the 6 pro teams represented in Florida.
- Overachieved yearly revenue goal of $4.5 million by selling new sports integrations, sponsorships, developing new accounts and maintaining great relationships with "A" level executives and business owners.
- Cold called prospects to explain strategic partnership benefits and how to increase their ROI.
- Developed strategies using market research with support from cross-functional teams.
Sr. Account Executive
WSFL TV – THE CW MIAMI
Ft. Lauderdale, FL
11.2012 - 02.2015
- Built and strengthened relationships with new and existing accounts to drive revenue growth for The CW and other multi-platform opportunities.
- Prospected new clientele through networking, cold calling, canvassing and referrals.
- Stayed abreast of competitive landscape and emerging technologies to best position brand in local marketplace.
- Maximized revenue by servicing accounts and proposing new products and services to established customers.
Sr. Account Executive
UNIVISION TELEVISION GROUP
Miami, FL
11.2002 - 10.2012
- Developed over $10 million in new revenue selling commercial time and sponsorships for Univision TV stations represented while managing multiple high-profile accounts.
- Met with new customers to share product and service information about emerging Hispanic market, listen to needs and learn about business operations.
- Developed ROI strategies using market research with support from cross-functional teams.
- Overachieved sales goals every year by creative selling and maintaining solid relationships with high level executives.
Account Executive
KATZ TELEVISION GROUP
Seattle, WA
03.1996 - 10.2002
- Negotiated commercial sales deals between 150+ TV Stations represented and local advertising agencies.
- Identified sales growth opportunities by networking and building relationships with potential advertisers.
- Managed sales cycle from first contact to established customer sale and maintained solid customer base.
- Upsold special packages while preparing quotes for potential clients.
Education
B.A. - Communications
University of Washington
Seattle, WA06.1995
Skills
- Business Development & prospecting
- Existing client relationships
- Marketing strategy implementation
- Product and service expertise
- Sales target monitoring
- Forecast preparation
- Strategic and creative selling
- Sales Reporting
- Sales quota achievement
- Microsoft Office Expert
Timeline
DAY TRADER
01.2021 - Current
Sr. Account Executive
FOX SPORTS FLORIDA
03.2015 - 12.2020
Sr. Account Executive
WSFL TV – THE CW MIAMI
11.2012 - 02.2015
Sr. Account Executive
UNIVISION TELEVISION GROUP
11.2002 - 10.2012
Account Executive
KATZ TELEVISION GROUP
03.1996 - 10.2002
B.A. - Communications
University of Washington