Highly-motivated individual with desire to take on new challenges. Strong work ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
17
17
years of professional experience
Work History
Level III Commissioned Officer
Delta Security Solutions
Irving, TX
03.2023 - Current
Address problems quickly and reported clear information while working under minimal supervision.
Guard restricted areas to prevent unauthorized entry.
Follow established security and safety procedures and posted orders to include enforcement of company rules, policies, and regulations.
Monitor premises and recorded activity in daily officer reports.
Verify photo IDs and tickets to allow guests passage.
Observe patrons and customers to quickly address security situations.
Merchandiser Specialist
Andrews Distributing
Allen, TX
08.2019 - 02.2022
Provide feedback on competitor activity, policies and best practices to streamline the internal operating model.
Communicate and coordinate planogram (schematics) execution with store management.
Establish and maintain proper high-traffic displays, resulting in increased sales.
Create and implement POS with chosen vendors.
Oversee multiple accounts and worked diligently to meet and exceed performance goals.
Social Media Manger
ZTE
Richardson, TX
10.2017 - 10.2018
Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention, engagement, reputation and revenue-focused activities.
Managed social media agency and collaborated research, strategy, creative, account, production, and other teams to help ensure marketing effectiveness and efficiency.
Responsibilities included all facets of digital marketing, including web design, content marketing, mobile marketing, social media platforms, video marketing and reputation management.
Oversaw on-site social activations with business partners that included the NBA and PGA Tour.
Collaborated with social media influencers such as top musicians, athletes, companies and press to drive brand optimization.
Media Manager/Advisor/Shareholder
Hub Media Marketing/FanFaves Inc
Dallas, TX
02.2013 - 07.2018
Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention, engagement, reputation and revenue-focused activities.
Defined and established goals to overcome identified business challenges related to customer retention, brand awareness, sales, online presence or reputation and visitor traffic.
Proposed innovative storylines for digital content and developed unique campaigns to promote brand engagement.
Collaborated with social media influencers such as top musicians, athletes, companies and press to drive brand optimization.
Monitored metrics such as redirects, click and bounce rates and other KPIs to proactively optimize campaigns.
Served as main point of contact for clients, answering questions and responding to messages.
Marketing Manager
Eli Daniel Group
Allen, TX
02.2012 - 02.2013
Increased visibility and helped establish branding, which led to the Company’s first national account, Weight Watchers.
Devised marketing packages, including web design, remarketing campaigns, key phrase packages, and new media advertising campaigns to increase search engine optimization (SEO).
Verified consistency in content and tone to optimize social media accounts.
I wrote and uploaded blog posts and articles to drive traffic to Eli Daniel's site.
Tracked website analytics and reported findings.
Planned, implemented, and maintained successful SEO strategies.
Leveraged industry trends and competitive analysis to improve marketing campaign performance.
Brand Ambassador/Demo Representative
Callaway Golf Company
Dallas, TX
04.2009 - 04.2012
Supported Texas and Louisiana territories, servicing 22 client accounts.
Enhanced the customer experience within designated stores: exceeded sales goals by organizing product test days and promoting customer interaction.
Communicated key findings in daily/weekly visits through proactive store visit reports to Market Manager.
Worked closely with Market Manager/Marketing to develop service strategy and weekly priority agendas.
Participated in weekly meetings with Market Manager and Store Managers to ensure that store challenges were addressed, sales goals were met, and consistent communication maintained.
Maintained an extensive knowledge of features, benefits, and function of Callaway Golf within each product segmentation.
Served as a corporate resource regarding new products, promotions, and product placement changes.
Maximized sales results through effective execution and utilization of marketing collateral.
Demonstrated new and promoted products to customers, created and arranged product marketing displays and restocked brand items for eye-catching appeal and sales.
Retail Manager
Texas Indoor Golf
Grapevine, TX
06.2006 - 04.2009
Created an appealing, easy-to-shop environment for customers by coordinating the retail sales team to consistently execute visual merchandising and housekeeping standards.
Supervised sales transactions to ensure quick and accurate processing while adhering to cash protection procedures.
Created excellent club fitting experience to cultivate customer loyalty and retention.
Mentored employees and instructed on management of complicated sales, complex issues and challenging customers.
Ordered merchandise with accuracy by verifying back stock and maintaining inventories.
Staged merchandise and stocked sales floor to stimulate impulse sales.