Brandon King
Canfield,OH
Summary
Dedicated sales and marketing professional with proven success exceeding goals, retaining customers and maintaining strong reputation for customer satisfaction. Exceptional knowledge of Youngstown, Ohio market conditions and extensive network of business professionals.
Overview
5
5
years of professional experience
Work History
Insurance Sales and Marketing Specialist
Ray Morris Agency LLC
06.2018 - Current
- Updated social media platforms with latest news and corporate details.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Identified appropriate marketing channels and target customers for campaigns.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Designed and implemented advertising and public relations activities.
- Monitored social media questions and comments and appropriately responded.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Updated customer database and generated lists and counts for direct marketing projects.
- Maintained inventory of marketing literature, archive files and sample files.
- Created customized marketing materials to increase product awareness.
- Researched and evaluated potential new markets and products.
- Used various market research tools and techniques to gather, analyze and interpret data.
Education
Bachelor of Science in Business Administration - Marketing Professional Selling
Youngstown State University
Youngstown, OH12.2023
Skills
- Media Relations
- Communications Management
- Promotional Planning
- Market Analysis
- Digital Marketing
- Vendor Relations
- Client Needs Assessment
- Branding
- Social Media Management
- Customer Research
- Time Management
- Sales Strategies
Accomplishments
President’s List, 8 semesters
Dean’s List, 8 semesters
Helped 619 Wreath Publishing Company create a Marketing Plan and identified key markets to focus on
Volunteer Experience
Canfield Lions Club – Canfield, Ohio September 2016 – 2020
· Operate club’s Facebook account to effectively advertise food drives and answer questions from the community
· Provide volunteer services such as organizing and participating in food drives to help the community of Canfield
Rescue Mission of the Mahoning Valley – Youngstown, Ohio September 2016 – 2020
· Prepare and administer meals to help individuals without a home in the community of Youngstown
Timeline
Insurance Sales and Marketing Specialist
Ray Morris Agency LLC
06.2018 - Current
Bachelor of Science in Business Administration - Marketing Professional Selling
Youngstown State University
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