Breanna Hodges
Austell,Georgia
Summary
Accomplished Director at Epsilon, leading cross-functional teams to surpass objectives. Spearheaded strategies boosting operational efficiency by 30%, leveraging Master Data Management and analytical acumen. Proven track record in enhancing team productivity and revenue growth through innovative data management solutions.
Overview
11
11
years of professional experience
Work History
Director, Advanced Analytics and Data Management
Epsilon
Atlanta, GA
05.2021 - Current
- Leads team of managers, data engineers, data analysts, and BI developers to deliver KPI metrics and data management solutions. Manages team across the US and India.
- Develops and implements comprehensive strategies to improve operational processes and organizational efficiency, reducing costs by an average of 30% per year.
- Directs the organization's daily operations, ensuring compliance with applicable laws and regulations.
- Collaborates with senior leadership to set long-term objectives for the company's data infrastructure.
Sr. Manager, Advanced Analytics
Epsilon
Atlanta, GA
01.2020 - 04.2021
- Provided strong leadership to enhance team productivity and morale.
- Reviewed and analyzed reports, records and directives to obtain data required for analytics use across teams.
- Recommended and implemented successful strategies to maximize revenue.
- Maintained frequent interaction with senior management to measure goal achievement and determine areas of improvement.
- Improved resource allocation 15% by setting up most of department's processes through code automations.
Sr. Data Analyst
Epsilon
Atlanta, GA
12.2013 - 01.2020
- Used business objects, business intelligence and other reporting tools to extract data from data solutions and data warehouses.
- Analyzed large amounts of data to identify trends and find patterns, signals and hidden stories within data.
- Created and automated data visualizations to present insights and tell compelling stories.
- Interpreted business questions and collaborated with engineering teams to identify data sources.
- Developed and implemented data collection systems and other strategies to optimize statistical efficiency and data quality.
- Increased annual revenue by 10% by recommending improvements in data processing efficiencies.
Education
Master of Science - Applied Statistics And Data Analytics
Kennesaw State University
Kennesaw, GADMA Certified - Marketing Analytics
Online Certification
Atlanta, GABachelor of Science - Mathematics, Statistics
Kennesaw State University
Kennesaw, GASkills
- SAS Suite
- Advanced SQL, Python, Batch Scripting
- Advanced Microsoft Suite
- Master Data Management
- Suite of BI Tools
- Google Analytics Suite
- AWS Suite
Timeline
Director, Advanced Analytics and Data Management
Epsilon
05.2021 - Current
Sr. Manager, Advanced Analytics
Epsilon
01.2020 - 04.2021
Sr. Data Analyst
Epsilon
12.2013 - 01.2020
Master of Science - Applied Statistics And Data Analytics
Kennesaw State University
DMA Certified - Marketing Analytics
Online Certification
Bachelor of Science - Mathematics, Statistics
Kennesaw State University
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