Summary
Overview
Work History
Education
Skills
Timeline
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Brenda Astudillo

Orlando

Summary


Results-driven marketing professional with 7 years of experience in event strategy, execution, and brand storytelling. Proven track record of managing high-profile events in collaboration with key partners to elevate brand presence and drive engagement. Adept at developing strategic event initiatives that align with business objectives, leveraging date-driven insights to optimize impact. Skilled in stakeholder management, sponsorship acquisition, and cross-functional collaboration to deliver seamless, high-impact experiences.

Overview

7
7
years of professional experience

Work History

Senior Marketing Specialist

AdventHealth
05.2018 - Current
  • Boosted brand awareness by developing and executing targeted marketing campaigns.
  • Strengthened customer loyalty by creating engaging email marketing campaigns tailored to specific audience segments.
  • Mentored interns by providing guidance on best practices in marketing strategy development and execution.
  • Established strong partnerships with key industry influencers to expand brand reach and credibility.
  • Organized high-impact trade show exhibits that showcased products, generated leads, and increased brand visibility in target markets.
  • Elevated social media presence through the creation of compelling content that resonated with target audiences.
  • Onboarded new interns and coached personnel in marketing tasks.
  • Established and managed relationships with external partners.
  • Generated reports to support development and implementation of marketing plans.

Education

Bachelor of Arts - Communications

University of Central Florida
Orlando
05-2018

Skills

  • Brand storytelling through events
  • Budgeting and financial management
  • on-site event coordination
  • End-to-end event management (strategy, logistics and execution)
  • Sponsorship acquisition and management
  • Collaboration with internal teams and external partners \
  • Relationship-building with sponsors and community organzations
  • Event management software (eventbrite, blackthorn)

Timeline

Senior Marketing Specialist

AdventHealth
05.2018 - Current

Bachelor of Arts - Communications

University of Central Florida

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Brenda Astudillo