Summary
Overview
Work History
Education
Skills
Timeline
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Brenna Potts

Lubbock,TX

Summary

Hard working, passionate, and driven recent graduate of Texas Tech University with a major in Electronic Media and Communications and a minor in Public Relations. Solid experience and background in planning and coordinating events, preparing and executing presentations and social media marketing campaigns, business development, customer service and database management, as well as MS office, MAC applications, and Google Drive.

Overview

8
8
years of professional experience

Work History

Social Media Specialist

EMW Digital
Lubbock , TX
08.2018 - Current
  • Worked hand-in-hand with clients to discover and exceed their needs as it pertains to their brand presence via social media 
  • Collaborated with colleagues to formulate and execute social media marketing plans through paid advertisements and organic posts
  • Generated organic content for a variety of clients while scheduling weekly postings across various social media platforms 
  • Kept constant communication with clients to ensure satisfaction

CRM Utilization Manager

Reagor Dykes Auto Group
Lubbock , TX
04.2018 - 08.2018
  • Trained business development consultants, sales representatives, and sales managers on efficient use of e-commerce and the Customer Relationship Management system. 
  • Constructed training guidelines that were utilized amongst sales teams and BDC agents. 
  • Effectively communicated with colleagues and upper management to ensure complete care of all sales leads. 
  • Assisted in recruitment of summer sales interns from the local university

Business Development Consultant

Reagor Dykes Auto Group
Lubbock , TX
11.2016 - 04.2018
  • Managed Customer Relationship Management profiles of thousands of customers between 11 different locations 
  • Contacted potential and past customers to set sales appointments and continue positive relationship building 
  • Tracked sales progress amongst a team of BDC agents with the use of CRM software 
  • Kept a constant stream of communication between the customer and the sales representative to ensure full customer satisfaction 
  • Exceeded set sales goals monthly and promoted to CRM Utilization Manager

Education

Bachelor's Of Science - Electronic Media And Communications

Texas Tech University
Lubbock, TX
2018

Skills

  • Digital Marketing
  • Organization
  • Outstanding people skills
  • Communication
  • Attention to detail
  • Customer service

Timeline

Social Media Specialist

EMW Digital
08.2018 - Current

CRM Utilization Manager

Reagor Dykes Auto Group
04.2018 - 08.2018

Business Development Consultant

Reagor Dykes Auto Group
11.2016 - 04.2018

Bachelor's Of Science - Electronic Media And Communications

Texas Tech University

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Brenna Potts