BRETT BOYKE
Elmhurst,IL
Summary
Dynamic leader with a proven track record at Loop Media, driving over $3M in new business and expanding into Canada. Expert in GTM strategies and US DOOH market analysis. Demonstrated excellence in partnership development and team leadership, achieving significant revenue growth and operational efficiencies across multiple roles. Skilled in programmatic partnerships and network monetization.
Overview
31
31
years of professional experience
Work History
Head of Enterprise Business Development
Loop Media
Chicago, Illinois
01.2022 - 11.2024
- Built Enterprise DOOH division for the U.S & Canada
- Secured key strategic partnerships with TikTok, Darden, and The Recipe Group
- Drove $3M in new business, achieving 117% of AOP in 2023
- Led $1.2M RFP deal with Yard House; ACV $200K
- Expanded into Canada, adding $500K ARR
- Key brand wins included Wendy's, McDonald's, Yard House, Liberty Tax, Main Event, Mortenson Dental Partners, Mr. Hero Subs, Billy Sims BBQ, Milwaukee Bucks, Michigan Restaurant & Lodging Association, Harvey's (Canada), St. Louis Bar & Grill (Canada), Royal Canadian Legion
Associate General Manager
Brookfield Properties Retail
Oak Brook, Illinois
01.2021 - 12.2022
- Managed $70M annual revenue for a $1B retail asset
- Led financial forecasting, tenant leasing, and operational efficiencies
- Managed leasing and budgets for two mixed-use office buildings
- Oversaw operations of a $1 billion asset, encompassing over 2 million square feet of retail space and 175 stores
Co-Founder and COO
Creambar and Skinnysweet
Schaumburg, Illinois
01.2011 - 01.2021
- Scaled two retail startups to $1M in annual sales
- Managed operations, marketing, vendor relations, and expansion
- Led a team of up to 50 employees across all locations
Senior Mortgage Banker
Wintrust Mortgage
Lisle, IL
01.2004 - 01.2013
- Closed $250M in loan funding across key U.S Markets
- Increased revenue by $100M by establishing a top-performing second home lending platform
- Consistently surpassed sales targets in a commission-based role, receiving multiple President's Club honors
Regional Sales Manager
Sierra Sports Marketing
Chicago, IL
01.1999 - 01.2004
Consumer Direct Inside Sales Manager
Life Fitness
Franklin Park, IL
01.1994 - 01.1999
Education
B.S. - Marketing
Arizona State University
TempeSkills
- GTM Plan and Growth Strategy - Local Ad Face
- US CTV/DOOH Market Analysis - McKinsey
- Programmatic Partnership Development - TAIV
- Network Monetization - Integrated Ad Media
Timeline
Head of Enterprise Business Development
Loop Media
01.2022 - 11.2024
Associate General Manager
Brookfield Properties Retail
01.2021 - 12.2022
Co-Founder and COO
Creambar and Skinnysweet
01.2011 - 01.2021
Senior Mortgage Banker
Wintrust Mortgage
01.2004 - 01.2013
Regional Sales Manager
Sierra Sports Marketing
01.1999 - 01.2004
Consumer Direct Inside Sales Manager
Life Fitness
01.1994 - 01.1999
B.S. - Marketing
Arizona State University
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