Summary
Overview
Work History
Education
Skills
Websites
Organizations
Affiliations
References
Timeline
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Brett Kaffenberger

Ocala

Summary

Business professional with over 20 years of experience in managing product life cycles and developing market strategies for sustainable growth. Proven track record in creating strategic alliances and managing vendor contracts to enhance market position. Expertise in North American and international water markets, with active participation in AWWA and IWA committees. Achieved increased profitability through cost reduction and market analysis, driving business growth and differentiation.

Overview

30
30
years of professional experience

Work History

Global Line of Business Executive, Water Networks

Itron
Liberty Lake
01.2018 - Current
  • Directed global metering strategy and product line for water at Itron.
  • Guided product management teams across International and North American markets.
  • Forecasted profitability for product lines, ensuring alignment with financial goals.
  • Oversaw sales pipeline, coordinating seamlessly with production and quality departments.
  • Delivered monthly updates to senior management on new product development initiatives.
  • Implemented training programs for sales teams and distributors to enhance effectiveness.
  • Led cross-functional teams to create value through smart meter and IoT applications.
  • Analyzed market trends to uncover opportunities for product innovation.

Senior AMI Product Manager

Mueller Systems
Middleboro
01.2013 - 01.2018
  • Company Overview: Mueller Systems is a water meter and solutions manufacturer with facilities in North Carolina, Massachusetts, and Florida. Mueller is part of the Mueller Co Group. http://muellersystems.com/
  • Effectively providing product management direction for 2 different AMI networks.
  • Report directly to the VP of Marketing.
  • Responsible for all aspects of current and future AMI provisions to include Echologics acoustic leak detection technology and pressure monitoring.
  • Well versed in the latest in IoT, Smart Solutions technologies.
  • Active in all AMI deployments.
  • Responsible for forecasting for production purposes.
  • Proficient in creating SOPs and contract review.
  • Provided quarterly updates to senior management on product gate progress.
  • Implemented training programs and updates for sales and distributors.
  • Managed most AMI sales and contracts.
  • Create market requirement documents (MRD) for new product specifications.
  • Manage new product development with engineering through gate review process.
  • Create and manage all marketing material.
  • Launched several highly successful projects responsible for over $70m in revenue.
  • Extensive knowledge of various product lines as well as competing manufacturers and master distributors.
  • Experienced in product testing, quality processes, QA evaluation and application troubleshooting.
  • Motivate and coach sales & marketing team to produce sales with the highest efficiency.
  • Mueller Systems is a water meter and solutions manufacturer with facilities in North Carolina, Massachusetts, and Florida. Mueller is part of the Mueller Co Group. http://muellersystems.com/

AMR/AMI Product Manager

Elster
Ocala
01.2010 - 01.2013
  • Directed product management for four AMR/AMI networks, enhancing operational efficiency.
  • Reported directly to president, providing insights on strategic initiatives.
  • Delivered quarterly updates to senior management on product gate progress.
  • Implemented training programs for sales teams and distributors, improving knowledge retention.
  • Managed AMI sales and contracts, driving revenue growth.
  • Collaborated with third-party vendors to design products based on commercial specifications.
  • Supported sales efforts by traveling to customer sites, addressing complex inquiries.

Sales Manager

Norgas Controls, Inc.
Fairfield
01.2000 - 01.2010
  • Company Overview: Norgas is one of the largest suppliers of gas, water meters and runtime devices to the residential and commercial sub metering industry.
  • Effectively develop sales and marketing strategies for specific regions and markets for Itron master distributor.
  • Coordinate sales plans for multiple companies (Norgas Controls, Inc. & Norgas Metering Technologies) in diverse markets including industrial commercial and submetering.
  • Advise and instruct customers on proper use of regulation and metering equipment and principles by video conferencing and classroom training.
  • Utilize data collected through market research to make intelligent business decisions and report progress to the CEO.
  • Norgas is one of the largest suppliers of gas, water meters and runtime devices to the residential and commercial sub metering industry.

Sergeant. Combat Engineer

United States Marine Corps
Camp Lejeune
01.1996 - 01.2000
  • Executed building and explosive demolitions as designated by commanding officer.
  • Promoted meritoriously in rank multiple times.
  • Commanded approximately 15 – 20 Marines at any given time.
  • Organized explosive ordinance training on a battalion level.
  • Deployed numerous times worldwide.
  • Selected as training instructor for engineer training school Camp Lejeune.
  • Instructed Marines and other special forces of the military.
  • Promoted to Corporal (E4)

Education

Indiana University SE
Lawrenceburg, IN
05-1994

Skills

Sales strategy and forecasting

  • Product management and development
  • Go-to-market strategy
  • Smart cities and IoT applications
  • Solution selling and contract negotiation
  • Market analysis and strategic planning
  • Customer relationship management
  • Team leadership
  • Sales strategy
  • Cross-functional collaboration

Organizations

  • AWWA Committee Member
  • IWA Member

Affiliations

  • American Water Works Association Committee Member (C715)
  • Experienced Musician
  • Volunteer, Alzheimer's Foundation of America

References

References available upon request.

Timeline

Global Line of Business Executive, Water Networks

Itron
01.2018 - Current

Senior AMI Product Manager

Mueller Systems
01.2013 - 01.2018

AMR/AMI Product Manager

Elster
01.2010 - 01.2013

Sales Manager

Norgas Controls, Inc.
01.2000 - 01.2010

Sergeant. Combat Engineer

United States Marine Corps
01.1996 - 01.2000

Indiana University SE

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