Brett Kindelsperger
Janesville
Summary
Results-driven digital marketing leader with experience in managing multimillion-dollar budgets and executing high-impact campaigns. Proven success in increasing brand visibility and achieving record revenue months through strategic paid media initiatives.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Director of Paid Social & Search
Gawronski Media
Madison
10.2025 - Current
- Lead overall strategy for all clients related to paid social and search.
- Developed strategic marketing campaigns that increased brand visibility and engagement.
- Managed budget allocations for media projects, ensuring effective resource utilization and alignment with client goals.
- Analyzed market trends to uncover growth and innovation opportunities.
- Collaborated with senior leadership to set long-term objectives for the company.
Paid Media Manager
Gawronski Media
Madison
07.2024 - 10.2025
- In January of 2025, led 7 brands to have their highest revenue month in company history through Instacart shoppable display ads targeting lapsed buyers.
- Ran paid media efforts for over 25 brands in the food and beverage industry with a cumulative monthly budget of over $1M.
- Set up and advertised emerging brands on retailer platforms including Instacart, Kroger, Walmart, and Target RMS.
- Delivered detailed audience segmentations to optimize budget allocation toward target consumers aligned with product interests.
- Led weekly client meetings to review performance, explaining results, outlining next steps, and clarifying objectives.
Digital Marketing Specialist
PS Seasoning
Iron Ridge
12.2023 - 07.2024
- Conducted comprehensive SEO audits to identify actionable insights for optimization.
- On-site, off-site, and technical SEO optimizations that led to a 110% increase in organic traffic.
- Managed paid social and search efforts leading the company to its highest quarter ROAS it has seen in paid media (7.6x).
- Performed weekly audits using tools like SEMRush, SEO Spider, and Ahrefs to enhance SEO strategy.
- Built and set up a JSON Schema markup for all pages which increased online visibility by 8%.
- Presented detailed performance analyses to company president, highlighting key metrics and strategic recommendations.
Digital Marketing Specialist
AMResorts
Newtown Square
09.2021 - 12.2023
- Increased brand awareness through strategic creation and implementation of paid media campaigns.
- Coordinated launch of paid media campaigns with marketing communications and sales departments to ensure alignment and effectiveness.
- Monitored campaign metrics, optimizing CPC bookings revenue and achieving ROAS goals.
- Managed pressure from simultaneous project milestones and deadlines, ensuring timely delivery of campaign objectives.
Education
Bachelor of Business Administration - Marketing
University of Wisconsin-Whitewater
Whitewater, WI12-2018
Skills
- Paid media strategy
- Search engine marketing
- Campaign analytics
- Cross-channel marketing
- Audience segmentation
- Budget management
- Data-driven decision making
- Client relationship management
- Problem solving
- Adaptability
Certification
- Google AdWords
- Google Analytics
- Sitecore
- Conductor Spotlight
Timeline
Director of Paid Social & Search
Gawronski Media
10.2025 - Current
Paid Media Manager
Gawronski Media
07.2024 - 10.2025
Digital Marketing Specialist
PS Seasoning
12.2023 - 07.2024
Digital Marketing Specialist
AMResorts
09.2021 - 12.2023
Bachelor of Business Administration - Marketing
University of Wisconsin-Whitewater