Summary
Overview
Work History
Education
Skills
Timeline
Generic

Brian Beatty

Des Moines,IA

Summary

Dynamic business development leader with a track record of driving sales and achieving exceptional results. Orchestrated a dealer network expansion that resulted in a remarkable 450% revenue increase. Recognized as Director of the Year for excellence in relationship building and channel management, showcasing strategic vision and networking expertise. Aiming to leverage proven skills to foster continued growth and deliver impactful outcomes.

Overview

22
22
years of professional experience

Work History

Director of Business Dev and Channel Mgt

RACOM Corp
Des Moines, IA
12.2017 - Current
  • Developed and expanded RACOM's dealer network, achieving 450% revenue growth from $6.5M to over $29M within the first five years.
  • Consistently exceeded management by objectives (MBOs) set for the position, driving significant business development.
  • Integrated multiple OEM relationships into the channel through annual events and personal engagement, enhancing inventory strategy to improve order turnaround.
  • Collaborated on marketing strategy and established a budget-controlled plan for annual event expenditures.
  • Oversaw strategic planning and implementation to ensure organizational goals were met.

Regional Sales Manager

L3Harris
Lynchburg, VA
07.2015 - 10.2017
  • Led a regional sales team that increased sales from $11M to $43M in the first year, achieving the largest awarded sale of $29M in FY'17.
  • Recognized with Sales Leader of the Year Award and Sales Team of the Year Award in FY'17, with multiple team members honored as OverAchievers.
  • Partnered with key dealers to develop a long-term strategy for the State of Washington, still in use 8+ years later.

Dealer Sales Manager

L3 Technologies
Lynchburg, VA
01.2003 - 06.2015
  • Reviewed sales data and action plans periodically with dealer principal and supported dealers with promotional materials, technical support, sales campaigns and trade shows.
  • Revitalized and built long-term profitable relationships with dealer organization, boosted sales and delivered high-quality experiences for customers.
  • Advocated for dealers internally, enhancing their recognition and emphasizing their significance to the overall success of L3Harris.

Education

Bachelor of Arts - Business Management

Luther College
Decorah, IA
05-1983

Skills

  • Networking strength
  • Account development
  • New business development
  • Sales proficiency
  • Consultative and relationship selling
  • Relationship building and management
  • Channel management
  • Verbal and written communication

Timeline

Director of Business Dev and Channel Mgt

RACOM Corp
12.2017 - Current

Regional Sales Manager

L3Harris
07.2015 - 10.2017

Dealer Sales Manager

L3 Technologies
01.2003 - 06.2015

Bachelor of Arts - Business Management

Luther College
Brian Beatty