Brian Courduff
Huntingdon Valley,PA
Summary
Dynamic sales leader with a proven track record of driving double-digit growth and establishing key partnerships. Expertise in new business development and relationship building, with a focus on creating strategic marketing initiatives that enhance brand performance. Strong ability to lead high-performing teams to achieve exceptional results.
Overview
31
31
years of professional experience
Work History
Vice President
Intelligent Marketing, Inc. (IMI)
02.2025 - Current
- Developed and executed strategic plans to support the vision of the organization.
- Led high-performing team of account managers, business development, and technical sales specialists.
- Partnered with manufacturers to provide comprehensive sales support, customer service, and training throughout project lifecycle.
- Negotiated vendor contracts for services, products, and supplies, ensuring alignment with organizational goals.
- Maintained key stakeholder relationships through regular meetings and timely responses to inquiries and information requests.
Vice President of Customer Development
NextGen Security LLC
01.2024 - 02.2025
- Oversaw development of two large healthcare projects and partnerships with two major universities, enhancing service offerings.
- Established partnerships with various manufacturers to enhance collaborative initiatives.
- Identified and hired top project salesperson to enhance regional sales efforts.
- Reported performance metrics, challenges, and strategic opportunities to executive leadership, driving informed decision-making.
- Directed business development initiatives, including acquisitions and joint ventures.
Sr. Director of Sales, Access & Video North America
Johnson Controls, Inc.
10.2020 - 11.2023
- Achieved double-digit growth across six business units, resulting in revenue exceeding $400 million.
- Developed strategic sales plans to strengthen market presence and accelerate growth.
- Led 120+ sales professionals and training experts to boost brand performance.
- Managed key client relationships with Google, Meta, and Verizon, ensuring satisfaction and driving repeat business.
- Restructured professional services and training into cohesive technical team, improving collaboration and service delivery.
- Received accolades for initiatives enhancing diversity hiring and leadership development.
Director of Sales, Software House North America
Johnson Controls, Inc.
02.2013 - 09.2020
- Secured two of the largest contracts in American Dynamics & Software House history, significantly strengthening market position.
- Achieved 100% business growth each year, averaging double-digit annual revenue increases.
- Increased training and professional services revenue by 60% through targeted initiatives, driving overall sales performance.
- Expanded North American sales team from 24 to over 40 sales professionals, increasing sales per employee and optimizing expenses.
- Managed key accounts, fostering strong relationships with stakeholders and clients.
- Utilized CRM systems to oversee lead tracking, account oversight, and competitor analysis.
Area Sales Manager, Software House NY, NJ, PA, DE & WV
Johnson Controls, Inc.
10.2008 - 01.2013
- Increased regional sales 70%; added multiple new global accounts.
- Managed key accounts, fostering strong relationships with clients and stakeholders to drive engagement.
- Maintained relationships with existing clients, ensuring satisfaction with products and services to promote retention.
Sales Application Engineer, Software House & American Dynamics East
Johnson Controls, Inc.
06.2007 - 09.2008
- Conducted technical sales demos, trained sales teams, and refined technical presentations to enhance engagement.
- Developed customer-focused sales presentations for technical solutions.
- Provided technical support during client meetings and product demonstrations.
- Collaborated with engineering teams to ensure product compatibility.
Security Technical Service Leader
Siemens Building Technologies
Blue Bell, Pennsylvania
02.1995 - 05.2007
- Achieved double-digit annual growth in service revenue by optimizing operational strategies.
- Transformed national retail vendor account from negative to positive margin within 3 months through targeted account management.
- Led service and installation technicians across Eastern PA and South NJ, ensuring high-quality execution of projects.
Education
Computer Networking & Telecommunications -
Penn State University
03-1996
ABA - Business Administration
Manor College
Jenkintown, PASkills
- Sales Leadership
- New Business Development
- Channel Development
- Cross-Channel Marketing
- Marketing Strategy
- Brand Development
- Strategic Planning
- Sales training
- Talent Acquisition
- Strategic Alliances
- Cross-departmental teamwork
- Results-driven
- Relationship building
Professional Highlights
- Drove 100% business growth over 7 years as Director of Sales at Johnson Controls' Software House brand.
- Delivered double-digit revenue growth in FY21 & FY22 while increasing gross margin across six manufacturing brands.
- Built a 120+ person sales, professional services, and training team across North America.
- Created Johnson Controls' security products first Federal Sales Team to serve U.S. Government security requirements.
- Secured two of the largest contracts in company history with a major telecom and federal agency, now global accounts.
Timeline
Vice President
Intelligent Marketing, Inc. (IMI)
02.2025 - Current
Vice President of Customer Development
NextGen Security LLC
01.2024 - 02.2025
Sr. Director of Sales, Access & Video North America
Johnson Controls, Inc.
10.2020 - 11.2023
Director of Sales, Software House North America
Johnson Controls, Inc.
02.2013 - 09.2020
Area Sales Manager, Software House NY, NJ, PA, DE & WV
Johnson Controls, Inc.
10.2008 - 01.2013
Sales Application Engineer, Software House & American Dynamics East
Johnson Controls, Inc.
06.2007 - 09.2008
Security Technical Service Leader
Siemens Building Technologies
02.1995 - 05.2007
Computer Networking & Telecommunications -
Penn State University
ABA - Business Administration
Manor College