Brian Deerfield
Johns Creek,GA
Summary
Multi-talented Executive adept at operating in diverse capacities to achieve business goals. Proficient in a wide range of areas, including financial administration, revenue generation, and strategic planning. Hardworking and proactive leader with a disciplined execution.
Overview
20
20
years of professional experience
Work History
CHIEF FINANCIAL OFFICER
Reverb Management Group, Inc.
Atlanta, GA
03.2013 - Current
- Manage forecasting and budget processes, and prepare all financial reporting, licensing renewals, and tax payments.
- Monitor sales and expense metrics and adjust to meet income and net revenue goals.
- Oversee cash flow, liquidity, product purchasing, and maintenance of adequate inventory levels.
- Advise on financial planning related to event purchasing, staffing costs, and capital asset purchases.
- Actively support operations to ensure team members are supported and meeting individual goals.
- Sold equity to partners and exited business.
PARTNERSHIP EXECUTIVE
Beagle
Atlanta, GA
11.2025 - 02.2026
- Implemented successful business strategies to increase revenue and target new markets.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Formed and sustained strategic relationships with clients.
- Created and maintained relationships with key stakeholders.
ACCOUNT MANAGER
Legacy Housing
Duluth, GA
08.2025 - 11.2025
- Managed client relationships to ensure satisfaction and retention.
- Led contract negotiations to secure favorable terms for clients and company.
- Renewed existing accounts by building relationships with clients.
- Generated leads through cold calling activities to Private Equity Firms and Real Estate Investors.
BUSINESS CONSULTANT
Self-employed
Alpharetta , GA
05.2024 - 08.2025
- Created strategic plans to enhance operational efficiency for clients.
- Advised on best practices for project management and execution.
- Delivered presentations to communicate findings and recommendations effectively.
- Conducted strengths, weakness, opportunities and threats (SWOT) analyses to develop strategic plans for corporate level and business units.
- Analyzed financial records, including income statements and balance sheets, to assess performance of businesses.
ACCOUNT MANAGER
CanGen Holdings
Atlanta, GA
09.2011 - 02.2013
- Maintained an account base of $127M annual revenue of plastic and film extrusion equipment and repair work sales.
- Responsible for lead efforts in developing new business in the national food and agricultural sectors and maintaining account base.
- Led customer development and booth display setup and breakdown at NPE2012 Conference in Orlando, FL.
INSIDE SALES REPRESENTATIVE
Merial Limited
Duluth, GA
09.2009 - 09.2011
- Maintained an account base of 650+ customers and $1.2M in annual sales.
- Finished 1st of 23 team members for total sales in 2010, and 2nd and 1st respectively for total orders during Summer and Fall 2010.
- Awarded 2 field cover positions during 2011 and presented 34 technical briefs and Q+A sessions for 2 new product launch campaigns.
ASSOCIATE PRODUCT MANAGER
ImmucorGamma, Inc.
Norcross, GA
04.2008 - 08.2009
- Directed market share analysis initiatives to examine placements and metrics for all blood bank analyzers in hospitals and donor-centers within the US.
- Prepared internal and external communications and technical briefs on both company and competitor product developments.
- Monitored and reported monthly sales and trends for serums, red blood cells, and Capture products.
INSIDE SALES ASSOCIATE
Infor Global Solutions
Alpharetta, GA
03.2006 - 04.2008
- Responsible for providing marketing materials, lead generation, and operational support for the NA Sales Team.
- Generated over $50,000 in new annual license revenue for ALLTAX2 freight--tax software.
- Provided data management support and contract processing.
Education
B.B.A. - Marketing, English minor
UNIVERSITY OF GEORGIA
Athens, GA12.2005
Skills
- Experienced Entrepreneurial Spirit
- Organization & Prioritization
- Strategic & Collaborative Leadership
- Confident Communication
- Adaptable Skill-set
- Analytical approach to Problem-solving
Timeline
PARTNERSHIP EXECUTIVE
Beagle
11.2025 - 02.2026
ACCOUNT MANAGER
Legacy Housing
08.2025 - 11.2025
BUSINESS CONSULTANT
Self-employed
05.2024 - 08.2025
CHIEF FINANCIAL OFFICER
Reverb Management Group, Inc.
03.2013 - Current
ACCOUNT MANAGER
CanGen Holdings
09.2011 - 02.2013
INSIDE SALES REPRESENTATIVE
Merial Limited
09.2009 - 09.2011
ASSOCIATE PRODUCT MANAGER
ImmucorGamma, Inc.
04.2008 - 08.2009
INSIDE SALES ASSOCIATE
Infor Global Solutions
03.2006 - 04.2008
B.B.A. - Marketing, English minor
UNIVERSITY OF GEORGIA