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Summary
Overview
Work History
Education
Skills
Certification
Work Availability
Board Community Leadership
Timeline
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BRIAN PURCELL

Kansas City,MO

Work Preference

Job Search Status

Open to work
Desired start date: Immediately

Desired Job Title

Regional Sales Manager

Work Type

Full Time

Location Preference

RemoteHybrid
Location: Kansas City, MO
Open to relocation: Yes

Important To Me

Career advancementWork-life balanceCompany Culture

Summary

Sales executive with 30+ years of leadership experience driving multimillion‑dollar revenue growth, market expansion, and channel development across industrial, automotive, heavy‑duty, OEM, and manufacturing sectors. Proven ability to lead multi‑state sales organizations, integrate acquisitions, strengthen national account partnerships, and deliver sustained EBITDA improvement. Recognized for decisive leadership, value‑based selling, and building high‑performance teams that consistently exceed aggressive commercial targets.

Brings a strategic, solutions‑driven mindset with strong business acumen and the ability to influence at all levels of an organization. Adept at navigating complex customer environments, aligning cross‑functional teams, and executing growth strategies with precision and discipline. Known for adaptability, continuous improvement, and a results‑driven leadership style that accelerates performance and advances organizational objectives.

Overview

1
1
Certification
33
33
years of professional experience

Work History

Canada & Central Region Sales Manager

Peterson Manufacturing Company
02.2024 - 02.2026
  • Generated 8% YoY sales growth while increasing customer retention and account profitability.
  • Increased regional revenue by $1.5M through strategic account development and distributor expansion.
  • Strengthened partnerships with key distributors, OEMs, and national accounts to drive long‑term growth.
  • Collaborated across business units to create new revenue streams through integrated wire harness and injection‑molding solutions.
  • Led regional sales strategy to achieve consistent growth across multiple territories.
  • Cultivated relationships with key clients, resulting in improved customer satisfaction and loyalty.

National Sales Manager

Champion Brands (PLZ Corp.)
Clinton, Mo
09.2021 - 01.2024
  • Grew revenue from $15M to $16.7M in 10 months and improved EBITDA from 31% to 38%.
  • Developed a regional oil pump‑off program generating $4M in annual revenue.
  • Led commercial integration during multi‑brand acquisitions.
  • Contributed to top‑line growth from $35M to $41M within two years.
  • Improved OTIF performance through collaboration with production and scheduling teams.
  • Analyzed market trends and competitor activities to inform strategic decision-making.
  • Achieved consistent year-over-year growth in both revenue generation and territory expansion through strategic planning and execution.

Regional Sales Manager

High Bar Brands
01.2018 - 05.2021
  • Managed a 21‑state U.S. and Canadian territory generating approximately $15M annually.
  • Led and coached a six‑person sales team across distributed markets.
  • Oversaw multimillion‑dollar national accounts including Grainger, Fastenal, MSC, Lawson Products, and FleetPride.
  • Engineered scalable account‑management strategies supporting growth across 1,500+ customer accounts.
  • Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.

National Channel Sales Manager

RSC Chemical Solutions
01.2011 - 01.2017
  • Delivered three consecutive years of significant growth, contributing to a 23% revenue increase.
  • Expanded new business channels by 16% and improved profits by 11%.
  • Achieved a 95% close rate on initial client conversations.
  • Retained 100% of major accounts while expanding customer engagement.
  • Reduced operational costs by 7% through process improvements.
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns.

National Sales Manager

Shinn Fu Companies of America
10.2008 - 02.2011
  • Increased revenue from $13M to $37M in the Heavy‑Duty/OEM aftermarket segment.
  • Generated $12M in new business within three years.
  • Secured major private‑label agreements and expanded strategic accounts.

Regional Sales Representative

Medical Resources Inc. (MRI)
Kansas City, MO
09.2001 - 10.2008
  • Expanded referring hospital network from 2 to 38 partners.
  • Captured $3M in new market value within 12 months.
  • Increased respiratory medication sales volume by 50%.
  • Developed and maintained strong relationships with healthcare providers to promote product adoption.
  • Forged and nurtured impactful relationships with customers to cultivate loyalty.

Sales Associate

Helget Gas Products
North Kansas City, MO
09.1992 - 09.2001
  • Captured 200 dental office partnerships in under a year.
  • Managed a team of 4 sales representatives.
  • Drove 64% territory revenue growth and secured a major contract with The University of Kansas Health System.
  • Expanded geographic territory from 2 to 6 states.
  • Solved customer challenges by offering relevant products and services.

Education

Bachelor of Science - Chemistry & Medical MicroBiology

Graceland University

Associate of Arts - General Chemistry & Business Administration

Iowa Central Community College

Skills

  • Strategic sales management
  • National client management
  • Market channel development
  • Business Development
  • Territory Management
  • Contract Negotiation
  • Team Leadership & Coaching
  • Customer Retention
  • Revenue Growth Strategy
  • Forecasting & Market Analysis
  • CRM Optimization
  • Cross‑Functional Collaboration
  • M&A Integration
  • EBITDA Improvement

Certification

  • Cisco Sales Professional (CSE63)
  • Lean Six Sigma Green Belt Training
  • CSP - Certified Sales Professional
  • Respiratory Technician

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Board Community Leadership

  • President & Board Member, Kansas City Irish Fest
  • Infrastructure Site Lead, Boulevardia

Timeline

Canada & Central Region Sales Manager

Peterson Manufacturing Company
02.2024 - 02.2026

National Sales Manager

Champion Brands (PLZ Corp.)
09.2021 - 01.2024

Regional Sales Manager

High Bar Brands
01.2018 - 05.2021

National Channel Sales Manager

RSC Chemical Solutions
01.2011 - 01.2017

National Sales Manager

Shinn Fu Companies of America
10.2008 - 02.2011

Regional Sales Representative

Medical Resources Inc. (MRI)
09.2001 - 10.2008

Sales Associate

Helget Gas Products
09.1992 - 09.2001

Associate of Arts - General Chemistry & Business Administration

Iowa Central Community College

Bachelor of Science - Chemistry & Medical MicroBiology

Graceland University