Brian Strohm
Kansas City,MO
Summary
10+ years' experienced MarTech Consultant skilled in driving business growth through platform integrations and aligning technology with marketing objectives for measurable results.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Group Director, Technology
VML
Kansas City , MO
06.2019 - Current
- Develop and lead MarTech strategies aligning client technologies with business objectives to enable streamlined digital execution
- Advise on system architecture and platform integration to optimize client outcomes
- Manage global client relationships, collaborating with product teams to ensure seamless technology implementation and support
- Develop and implement data pipelines for BI tools and CDP’s enabling seamless data collection, integration, and analytics to support client decision-making and marketing initiatives
Director, Solutions Delivery
VML
Kansas City , MO
05.2016 - 06.2019
- Led digital strategy development, aligning technology stacks with client business goals for enhanced digital operations
- Oversaw MarTech platform architecture design and technical strategy across multi-million-dollar projects
- Directed comprehensive program management, ensuring timelines, resources, and client expectations were met
Technical Engagement Lead, Solutions Delivery
VML
Kansas City , MO
06.2013 - 05.2016
- Managed cross-functional development teams and project delivery schedules for enterprise clients
- Acted as product owner for clients, guiding internal teams across UX, creative, and development to ensure project alignment
- Led scope definition, budget management, and risk mitigation for complex technology projects
Business Systems Analyst
VML
Kansas City , MO
04.2011 - 05.2013
- Directed requirement gathering, focusing on defining technical and performance benchmarks for client success
- Authored comprehensive user stories and functional specifications, prioritizing based on client needs and feedback
- Delivered end-user documentation for web CMS platforms, ensuring smooth user adoption
Software Quality Analyst
DST Output
Kansas City , MO
01.2010 - 03.2011
- Developed and implemented software testing plans to ensure product quality.
- Created detailed, comprehensive, and well-structured test plans and test cases.
Senior Client Services Representative
DST Output
Kansas City , MO
08.2006 - 01.2010
Education
Masters - Business Administration - Finance
08.2008
Bachelor of Arts - History
05.2006
Skills
- Agile methodologies & team leadership
- Product ownership & roadmap development
- Cross-functional team management
- MarTech & AdTech integrations
- Digital transformation strategies
- API development & system architecture
- Adobe Experience Manager & Adobe Experience Platforms
- Tealium AudienceStream & CDP integrations
- Project management & contract negotiation
Certification
- Forrester CX Certified
- Tealium AudienceStream Certified
Timeline
Group Director, Technology - VML
06.2019 - Current
Director, Solutions Delivery - VML
05.2016 - 06.2019
Technical Engagement Lead, Solutions Delivery - VML
06.2013 - 05.2016
Business Systems Analyst - VML
04.2011 - 05.2013
Software Quality Analyst - DST Output
01.2010 - 03.2011
Senior Client Services Representative - DST Output
08.2006 - 01.2010
- Forrester CX Certified
- Tealium AudienceStream Certified
Avila University - Masters, Business Administration - Finance
University of Missouri-Kansas City - Bachelor of Arts, History
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