Brianna Groneman
Elgin,Illinois
Summary
Results driven retail manager with a strong background in sales and salon operations with a passion for beauty. Demonstrated expertise in sales and customer service, consistently enhancing customer satisfaction and driving revenue growth. Proven ability to support customer needs while fostering a collaborative team environment to achieve business objectives.
Overview
10
10
years of professional experience
Work History
Sales and Brand Representative
Dolce & Gabbana
Chicago, IL
06.2024 - Current
- Fostered collaboration among brand partners, store teams, and leadership for increased in-store visibility for Ulta, Sephora, and Macy's.
- Educated store teams and customers on brand and product knowledge to build familiarity with the brand.
- Consistently outperformed sales per hour benchmarks while reaching monthly goals.
- Managed and executed product launch events, ensuring successful promotion of new and existing products.
- Promoted positive company image through excellent customer service experiences.
Operations Leader
Sephora
Riverton, UT
10.2022 - 05.2024
- Monitored performance of operations team and identified areas of improvement to enhance productivity.
- Provided operational guidance and support to staff members in order to achieve time sensitive goals.
- Maintained accurate records of inventory levels and stock movements while ensuring compliance with hard launches and safety protocols at all times.
- Organized, delegated and executed store layout, fixtures and visual merchandising standards.
- Developed relationships with vendors and brand partners in order to obtain new products for displays.
Sales Consultant
The Estee Lauder Companies
Salt Lake City, UT
07.2021 - 10.2022
- Educating guests and beauty advisors on products for Estee Lauder, Smashbox, Bobbi Brown, Origins, Clinique and MAC brands
- Building strong rapport with several store locations to boost sales for each brand
- Meeting sales goals within each brand and planning events in partnership with counters and management in Ulta, Sephora, Nordstrom, Dillard’s and Macy’s
- Keeping gondola and other brands’ displays clean, filled and organized.
Sales Specialist
Urban Decay Cosmetics
Algonquin, IL
02.2021 - 07.2021
- Educating guests on the brand as well as performing thoughtful, safe color matches for the guests who cannot use testers
- Meeting sales goals for UD brand while still assisting guests with other lines, if they choose
- Building good relationships with store employees and educating them on products so they can have the same knowledge and passion for the brand without a specialist in store
- Promoted to the L’Oreal Luxe team to support Urban Decay, Lancome, Kiehl’s and It Cosmetics.
Enrollment Coordinator
Pearson Online Learning Services
Elk Grove Village, IL
02.2019 - 04.2020
- Engaged with candidates using multiple communication methods including calls, texts, and emails.
- Advised students about different degree programs offered at the institution.
- Developed and implemented strategies to increase student enrollment.
- Adhered company policies and legal compliances to consistently achieve call time and quality standards
- Supported incoming students by explaining course choices and detailing academic requirements.
Client Services Coordinator
Floyd’s 99 Barbershop
Schaumburg, IL
11.2017 - 02.2019
- Coordinated client scheduling, check in, check out and process payments for services
- Received, recorded and addressed incoming and outgoing communication via phone calls and texts
- Completed documentation and logs each day and generated nightly reports detailing activities and productivity to submit to shop manager
- Oversaw daily operations of salon, including employee performance, facility cleanliness and sales.
Store Manager
Spirit Halloween
Batavia, IL
07.2015 - 11.2017
- Oversaw, trained and encouraged 50+ sales associates in multiple locations each year, promoting efficiency and performance throughout the Halloween seasons
- Rotated merchandise and displays to feature new products and promotions
- Engaged and interacted with customers to create a positive shopping experience and drive revenue growth
- Created work schedules correlating sales volume and number of employees
- Completed all point of sale opening and closing procedures, including counting contents of the cash register and being the single person responsible for making bank deposits.
Guest Coordinator and Beauty Advisor
Ulta Beauty
Geneva, IL
06.2016 - 11.2017
- Processed POS transactions including cash, credit card and gift card purchases and refunds as well as excelled in credit card and loyalty sign ups
- Answered phone calls daily to assess customer needs, schedule appointments and give advice about hairstyle and color service options
- Demonstrated exceptional product knowledge and regularly attended educational training ceremonies that helped achieve personal sales goals by upselling products to meet customer needs
- Participated in several makeup application events held by Urban Decay Cosmetics, Smashbox and Too Faced Cosmetics.
Education
Geneva High School
Regency Beauty Institute
Skills
- Leadership and education
- Brand building
- Customer relations
- Collaboration and teamwork
- Visual Merchandising
- Operations Management
- Sales proficiency
- Relationship building and management
- Product knowledge and expertise
- Compliance Management
- Customer service expertise
- Makeup application
Accomplishments
- Sephora Values in Action winner - July 2023 for Passion and Initiative
Timeline
Sales and Brand Representative
Dolce & Gabbana
06.2024 - Current
Operations Leader
Sephora
10.2022 - 05.2024
Sales Consultant
The Estee Lauder Companies
07.2021 - 10.2022
Sales Specialist
Urban Decay Cosmetics
02.2021 - 07.2021
Enrollment Coordinator
Pearson Online Learning Services
02.2019 - 04.2020
Client Services Coordinator
Floyd’s 99 Barbershop
11.2017 - 02.2019
Guest Coordinator and Beauty Advisor
Ulta Beauty
06.2016 - 11.2017
Store Manager
Spirit Halloween
07.2015 - 11.2017
Geneva High School
Regency Beauty Institute