Briceida Chaires
San Jose,CA
Summary
Creative, people focused, and a solution oriented leader with a passion for merchandising; by creating aesthetically pleasing displays to promote products and brand awareness. Focused on gaining greater knowledge, skills and experience to take to a upper-field position. Aiming to fulfill role of increased responsibility and contribute merchandising skills.
Overview
8
8
years of professional experience
Work History
Visual Merchandiser
Target
Sunnyvale, CA
11.2020 - Current
- In charge of Decorative Home Department for a high volume store. Product knowledge necessary for working with popular trending brands like; Hearth & Hand by Magnolia, Threshold with Studio Mcgee, Project 62 and Opalhouse with Justina Blakeney.
- Partners with department leaders to keep areas to company brands and fresh and trendy for customers
- Responsible for re-merchandising product due to sell through
- Completion of store wide in store marketing to reflect current promotions, seasons and trends
- Restructured company merchandising standards to increase customer traffic and product exposure.
- Execution of Visual Merchandise Guides
- Management of different projects happening at the same time with different timelines
- District Visual Merchandiser Trainer
Assistant Store Manager
Typo, Cotton On Group
San Jose, CA
02.2019 - 11.2020
- Make decisions and collaborate with other members of store leadership to prioritize work based on business needs and company direction
- Deliver results during assigned times, driving key performance indicators and brand loyalty by leading through associates as manager on duty
- Daily operations include: Payroll, company reports, planning, and making budget
Keyholder
Typo, Cotton On Group
San Jose, CA
03.2018 - 02.2019
- Completed store opening and closing procedures.
- Counted out cash drawers and balanced totals.
- Opened and closed store by counting registers, making deposits and storing and filing all daily paperwork.
Product and Marketing Manager
Old Navy
San Jose, CA
10.2016 - 11.2017
- Shipment, Marketing, Markdowns
- Subject matter expert for all brand merchandising training, product standards, and productivity expectations as well as consistently representing brand standards and company strategies
Visual Merchandiser
Old Navy
San Jose, CA
06.2014 - 10.2016
- Managed aesthetically pleasing displays to showcase company products and increase sales.
- Monitored and replenished display inventory and restructured according to available stock.
- Enhanced overall store appearance by applying careful consideration to product and display locations.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Assisted in planning, mapping, merchandising product and floor sets
Education
Some College (No Degree) - Environmental Studies
De Anza College
Cupertino, CASkills
- Adaptability and Flexibility
- Creative Stylist
- Corporate Visual Standards
- Originality and Creativity
- Interior Retail Displays
- Visual Storytelling
- Problem Solving skills
- Team Collaborator
- Understanding of trends
- Leadership
- Bilingual
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
Visual Merchandiser
Target
11.2020 - Current
Assistant Store Manager
Typo, Cotton On Group
02.2019 - 11.2020
Keyholder
Typo, Cotton On Group
03.2018 - 02.2019
Product and Marketing Manager
Old Navy
10.2016 - 11.2017
Visual Merchandiser
Old Navy
06.2014 - 10.2016
Some College (No Degree) - Environmental Studies
De Anza College
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