BRITTAIN LADD
Prosper,TX
Summary
Business Executive and Advisor with over 15 years of experience fully assessing corporate and client needs and developing custom strategies to promote growth and financial success. Progressive, intelligent and analytical with top-notch business acumen and strategic planning skills. Instrumental in helping companies remain responsive and proactive in dynamic conditions.
Overview
14
14
years of professional experience
Work History
Business Advisor
Twitter
San Francisco , CA
09.2022 - Current
- I design shoppable videos that contain products from brands that consumers can click on and purchase from the video.
- Designed an industry leading pricing model whereby the social media platform marketing the video collects a percentage of revenue from the sales generated from the video.
- Conducted market analysis on the companies using shoppable videos; identified multiple opportunities for improving the content within the videos.
- Collaborated with team members to strengthen current offerings and develop new programs for changing client needs.
- Design and provide consulting on the optimal DTC logistics strategy and infrastructure required by brands to meet customer demand.
Strategy Consultant
INSTACART
San Francisco , CA
09.2021 - 09.2022
- Pinpointed growth opportunities within services portfolio and business model.
- Designed a strategy for Instacart to become an online grocery retailer and create the second largest online retailer in the U.S
- Conducted M&A analysis and identified multiple acquisition opportunities.
- Designed a strategy for Instacart to acquire an automation company to provide automated fulfillment; potential to generate $5B in revenue
Turnaround and Restructuring Consultant
Secoo Investments
Beijing , China
10.2019 - 08.2022
- The firm was shutdown in July 2022 after the completion of all the liquidations within the holding group.
- Provided turnaround and liquidation consulting to retailers and manufacturers within the holding group.
- Lead consultant on the bankruptcy and liquidation of eight companies including Olympia Sports, Gander Mountain, and Revlon.
- Liaised with banks and PE firms to assess the financial health of targeted companies.
Business Development Executive
KROGER
Cincinnati , OH
03.2017 - 11.2019
- Recruited by the CEO and CTO of Kroger to assess supply chain, logistics, distribution, store operations, and M&A opportunities for the largest stand-alone grocery retailer in the U.S
- Completed extensive operational analysis and recommended multiple changes to Kroger’s operating model, supply chain management, logistics and corporate strategy.
- Designed an extensive M&A strategy for Kroger to increase operational capabilities; recommendations included acquiring Albertsons; acquiring or partnering with Ocado; and acquiring Boxed, Shipt, and Overstock.
- Designed an accelerated supply chain and logistics strategy for Kroger to introduce automated micro-fulfillment centers; Kroger is installing 100+ MFCs.
Director of Operations
AMAZON, Amazon Global Logistics
Seattle , WA
09.2013 - 03.2017
- Former consultant to Amazon; recruited from Deloitte to by Amazon to lead teams focused on operations, logistics, strategy, and supply chain special projects
- Recommended to Amazon to acquire Whole Foods in a 2013 research report; Amazon acquired Whole Foods in 2017
- Designed strategies for Amazon to become a third-party logistics company and a direct competitor of FedEx and UPS; to be unveiled in 2025
- Led a program to design the largest warehouses in the world referred to as Amazon’s Motherships; four of the warehouses have been built with 8 more planned
- Designed a robotics strategy whereby Amazon will operate the company with 60% fewer humans; to be unveiled in 2026
Director
DELOITTE, Logistics Consulting
03.2011 - 08.2013
- Provided supply chain and logistics consulting to clients across retail, Oil and Gas, chemicals, manufacturing, and third-party logistics
- Filled internal COO roles for clients; performed all duties of the COO with a focus on working with the CEO and CFO to increase growth and profitability
- Conducted Current State and Future State supply chain and logistics analysis; designed and led projects to implement recommended strategies across people, process, and technology
- Assigned to DHL to design a new operating model; conducted extensive analysis to identify strategies for optimizing parcel and logistics operations globally
Manager
CAPGEMINI CONSULTING, Logistics Consulting
Paris , France
01.2009 - 08.2013
- Assigned to strategic accounts within the firm where I focused on providing detailed supply chain management, logistics, and change management consulting and leadership
- Selected to work as a fractional COO for strategic clients
- Completed international assignments in China, India, and Europe
- Successfully led multiple business and supply chain transformation projects for strategic accounts
Education
Master of Science - Merchandising & Operations Research
North Dakota State University
Fargo, ND09.2013
Master of Science - Supply Chain Management
Pennsylvania State University
University Park, PA09.2009
Six Sigma Master Black Belt Toyota Production System (Lean) Toyota Production System – LEAN - Six Sigma Certification
Air Academy Associates
Colorado Springs, CO05.2008
MBA - MBA
Pennsylvania State University
University Park, PA06.2003
Skills
- Leadership
- Management
- Team Building
- Verbal and Written Communication
- Complex Problem Solving
- Teamwork and Collaboration
- Business Development
- Work Planning and Prioritization
- Business Analysis and Reporting
- Artificial Intelligence for Business
- Supply Chain Management
Quote
The purpose of a supply chain is to do one thing - enable growth. Corporations mistakenly chase optimization without first understanding how to leverage their supply chain to grow their business.
Brittain Ladd
Media
I write articles for Forbes and other publications on the topics of business, strategy, innovation, robotics, and supply chain management.
I am a Leading Voice on LinkedIn. Over 50,000 LinkedIn members on average read my posts.
Timeline
Business Advisor
Twitter
09.2022 - Current
Strategy Consultant
INSTACART
09.2021 - 09.2022
Turnaround and Restructuring Consultant
Secoo Investments
10.2019 - 08.2022
Business Development Executive
KROGER
03.2017 - 11.2019
Director of Operations
AMAZON, Amazon Global Logistics
09.2013 - 03.2017
Director
DELOITTE, Logistics Consulting
03.2011 - 08.2013
Manager
CAPGEMINI CONSULTING, Logistics Consulting
01.2009 - 08.2013
Master of Science - Merchandising & Operations Research
North Dakota State University
Master of Science - Supply Chain Management
Pennsylvania State University
Six Sigma Master Black Belt Toyota Production System (Lean) Toyota Production System – LEAN - Six Sigma Certification
Air Academy Associates
MBA - MBA
Pennsylvania State University
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