BRITTANY ERTEL

Cincinnati,Ohio

Summary

Personable and driven Sales Development Representative with deep experience in the salon industry and beauty tech sales. Skilled in lead generation, CRM management, and client outreach, with a passion for helping salon professionals find smarter solutions. Combines industry insight from behind the chair with a proven ability to qualify and convert leads into opportunities.

Overview

2026

years of professional experience

Work History

Account Executive

Premier Beauty Supply

Cincinnati, Ohio

03 2023 - Current

Maintained an up-to-date knowledge of industry developments, regulations, and best practices
Contacted key clients and internal partners to develop strong business relationships and networks
Increased profitability within accounts by cross-selling additional products or services
Prepared presentations for prospects highlighting the value proposition of products and services
Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
Developed a solid pipeline of prospects through diligent research and targeted outreach efforts.
Participated actively in networking events and trade shows, representing the company professionally and expanding its reach within target markets.
Delivered informative presentations to potential clients, showcasing the unique value of products or services offered.
Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
Conducted outbound outreach to salon professionals through phone, email, and in-person visits to generate qualified leads.
Developed and nurtured pipeline using CRM tools and strategic follow-up communication.
Attended trade shows and industry events to build awareness and gather new leads.
Identified and prioritized high-potential prospects based on market research and product fit.

Salon Owner/Independent Contractor

Salon Lofts

Cincinnati, OH

10 2015 - 03 2023

Maintained an up-to-date knowledge of industry developments, regulations, and best practices
Contacted key clients and internal partners to develop strong business relationships and networks
Increased profitability within accounts by cross-selling additional products or services
Prepared presentations for prospects highlighting the value proposition of products and services
Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
Developed a solid pipeline of prospects through diligent research and targeted outreach efforts.
Participated actively in networking events and trade shows, representing the company professionally and expanding its reach within target markets.
Delivered informative presentations to potential clients, showcasing the unique value of products or services offered.
Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
Conducted outbound outreach to salon professionals through phone, email, and in-person visits to generate qualified leads.
Developed and nurtured pipeline using CRM tools and strategic follow-up communication.
Attended trade shows and industry events to build awareness and gather new leads.
Identified and prioritized high-potential prospects based on market research and product fit.

Education

Fashion Merchandising

Mount Vernon Nazarene University

Mount Vernon, OH

01.2008

Cosmetology Degree -

Paul Mitchell School of Cosmetology

Sharonville, OH

2008

Skills

Customer-Centric Sales: Exceptional customer service skills with a proven ability to understand client needs, build trust, and deliver tailored solutions

Relationship Building: Skilled at establishing and nurturing long-term professional relationships across all levels, from stylists to salon owners

Lead Generation & Prospecting: Experienced in identifying potential clients, initiating contact through cold outreach, and qualifying leads for further engagement

CRM Proficiency: Strong command of customer relationship management tools (eg, HubSpot, Salesforce) to manage pipelines and track engagement

Effective Communication: Excellent verbal and written communicator with a talent for simplifying complex concepts and creating compelling messaging

Industry Expertise: Deep understanding of the salon industry from both behind the chair and the business side, allowing for authentic and effective sales conversations

Resilience & Drive: Persistent and goal-oriented, with a strong work ethic and the ability to thrive in a fast-paced, target-driven environment

Presentation & Demo Skills: Comfortable delivering product presentations and articulating value propositions to a variety of stakeholders

Timeline