BROOKE A. CARNAHAN
West Point
Summary
Dynamic outreach professional with a proven track record at the United States Military Academy, enhancing applicant conversion by 14 percent through strategic planning and community partnerships. Skilled in data analysis and public speaking, I excel in building relationships and driving engagement to achieve organizational goals. Results-driven Outreach Officer known for high productivity and efficient task completion. Specialize in community engagement, strategic communication planning, and stakeholder relationship management. Excel in listening, empathy, and adaptability to ensure successful outreach initiatives and positive community relations.
Overview
4
4
years of professional experience
Work History
Southwest Regional Outreach Officer
United States Military Academy
West Point
06.2024 - Current
- Manage 2,500+ applications across eight states, directing end-to-end pipeline strategy and stakeholder engagement.
- Develop and implement regional strategy using market segmentation to optimize applicant conversion, increasing open applications by eight percent and completed applications by 14 percent year-over-year.
- Build strategic partnerships with community leaders and congressional offices in high-opportunity districts to strengthen applicant pipelines.
- Leverage Slate CRM and advanced Excel models to analyze applicant engagement, resulting in the highest offer-to-acceptance rate in the department.
- Responsible for the development and employment of admissions strategy for underrepresented populations including recruitment, evaluation, and yield across 10 states and five U.S. Territories.
- Coordinates with a 250-person volunteer admissions Field Force, 40 Reserve Officers, and 89 congressional offices to identify, inform, and recruit future officers; trains community leaders and students in the opportunities and requirements of the United States Military Academy (USMA), Army ROTC, and additional commissioning sources.
- Annually processes and evaluates approximately 300 applicants on behalf of the USMA Directorate of Admissions.
Public Speaking
Admissions Events
06.2024 - Current
- Addressed audiences of 200–750 students, families, and teachers, increasing post-event inquiries by as much as 100 percent.
IT Manager
United States Army
Fort Bragg
05.2023 - 05.2024
- Served as an information technology and telecommunications manager for a 700-person organization while deployed overseas.
- Facilitated modernization efforts that cut repair turnaround time by 50 percent, boosting operational availability and reducing downtime.
- Fort Bragg, NC 18th Airborne Corps, 18th Field Artillery Brigade
Executive Officer
United States Army
Fort Bragg
10.2022 - 05.2023
- Oversaw logistics and operations of a 35 person brigade signal company; maintained equipment valued at over $80M.
- Coordinated global transport of $55M in assets with zero property loss and no drop in output or utilization.
- Revamped planning and reporting workflows across maintenance and supply chains, earning top-quartile performance scores on a major strategic audit.
- Fort Bragg, NC 18th Airborne Corps, 18th Field Artillery Brigade
Platoon Leader
United States Army
Fort Bragg
02.2022 - 10.2022
- Led a 16-person, cross-functional team; managed $9.5M in operational assets.
- Increased unit readiness by 85 percent across key pre-deployment metrics.
- Executed retention and engagement initiatives to improve morale, build team cohesion, and sustain performance during intensive training cycles.
- Fort Bragg, NC 18th Airborne Corps, 18th Field Artillery Brigade
Education
Bachelor of Science - Castilian Spanish
United States Military Academy
05.2021
Skills
- Excel and data analysis
- Analytical thinking
- Community outreach
- Strategic planning
- Slate CRM expertise
- Process and project management
- Change management strategies
- Public speaking skills
- Partnership development
- Team coordination
- Problem solving
- Communication skills
- Public relations
- Task prioritization
Community Service
Admissions Events, 06/24, Addressed audiences of 200–750 students, families, and teachers, increasing post-event inquiries by as much as 100%.
Timeline
Southwest Regional Outreach Officer
United States Military Academy
06.2024 - Current
Public Speaking
Admissions Events
06.2024 - Current
IT Manager
United States Army
05.2023 - 05.2024
Executive Officer
United States Army
10.2022 - 05.2023
Platoon Leader
United States Army
02.2022 - 10.2022
Bachelor of Science - Castilian Spanish
United States Military Academy