BROOKE M. WESTLAKE
Reno
Summary
Methodical director with several years of comprehensive experience overseeing daily operations of company or organization. Hardworking and versatile professional well-versed in executing business strategies, preparing and implementing business plans and overseeing financial performance. Thorough knowledge of market changes and trends paired with strong grasp of corporate finance and performance measures.
Overview
17
17
years of professional experience
Work History
Donor Director/Major Gifts Officer
Ronald McDonald House
09.2024 - Current
- Identified, cultivated, and solicited prospective and existing donors, focusing on major gift prospects.
- Secured 2 million from a private donor
- Develop and implement business plans for all events, donors and grant funds.
- Managed and nurtured long-term relationships with community stakeholders.
- Led the most successful golf tournament and gala in the the history of the house
- Reporting and insight on funds raised for the board.
- Represented organization in media interviews to enhance community engagement efforts.
- Inspired and encouraged staff to enhance productivity and team morale.
CEO/Founder
Women Expos, LLC.
01.2020 - 12.2025
- Utilized public speaking and leadership skills to guide business development and strategy implementation.
- Developed business sales pipeline for events, enhancing client engagement and revenue opportunities.
- Crafted engaging storytelling for event promotion across multiple platforms, increasing audience and media engagement.
- Execution of 7 major tradeshows from start to finish
- Developed and executed website, social media, and marketing.
- Completed contract bids, fundraisers, and negotiations.
- Contract negotiations for most achievable profits
Vice President of Sales
Computerized Screening, Inc.
11.2008 - 03.2018
- Developed and implemented sales strategies that drove growth of current products and successfully brought new telehealth kiosk to market from inception to installation.
- Developed and implemented sales strategies to achieve organizational goals and revenue targets
- Identified and evaluated new business opportunities and market expansion strategies to enhance company presence.
- Led and managed sales team, motivating members to achieve performance targets and meet organizational goals.
Education
Master's Degree - Criminal Justice
University of Nevada-Reno
Bachelor's Degree - Criminal Justice
University of Nevada-Reno
Associates Degree - Arts
Truckee Meadows Community College
Skills
- Contract negotiation
- Contract and vendor management
- Business Analysis
- Data reporting
- Business planning
- Strategic thinking
- Team leadership
- Public speaking
- Networking
- Analytical thinking
- Problem solving
- Detailed/Organized
Professional Experience And Accolades
- Governor Appointed: The State Bar of Nevada Fee Disputes Committee, Northern Nevada Disciplinary Board, Board of Examiners for Long Term Care Administrators
- TEDx Speaker
- Bravo Award
Professional Overview
Experienced in medical, legal, event coordination, social media, marketing, utilizing my 25+ years of experience in creating and executing successful management, sales, social media campaigns, events, analyzing and reporting performances, while staying up to date on market trends, and best practices. Extensive experience working with healthcare providers, government leaders, and nonprofits. Professional work experience, extensive background, connections, communication, education, and leadership skills to deliver exceptional and exceeding service for businesses. Problem solving and research expertise. Develop and execution of conferences, fundraisers & events. Research Expertise, sales, strategic planning, and team building.
Timeline
Donor Director/Major Gifts Officer
Ronald McDonald House
09.2024 - Current
CEO/Founder
Women Expos, LLC.
01.2020 - 12.2025
Vice President of Sales
Computerized Screening, Inc.
11.2008 - 03.2018
Master's Degree - Criminal Justice
University of Nevada-Reno
Bachelor's Degree - Criminal Justice
University of Nevada-Reno
Associates Degree - Arts
Truckee Meadows Community College